Q)The product/market expansion grid can be a useful in identifying growth opportunities for companies through market penetration and diversification,consider a food retailer in your town,which makes sandwiches and offer chips and drinks.thinks creatively to describes four growth opportunities for that food retailer fit into each of the four product /market expansion grid ?
Q)The product/market expansion grid can be a useful in identifying growth opportunities for companies through market penetration and diversification,consider a food retailer in your town,which makes sandwiches and offer chips and drinks.thinks creatively to describes four growth opportunities for that food retailer fit into each of the four product /market expansion grid ?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Q)The product/market expansion grid can be a useful in identifying growth opportunities for companies through market penetration and diversification,consider a food retailer in your town,which makes sandwiches and offer chips and drinks.thinks creatively to describes four growth opportunities for that food retailer fit into each of the four product /market expansion grid ?
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