Propose one new product idea for Coca-Cola based on your assessment of available market opportunities. What are your reasons for recommending this particular product in preference to other feasible options?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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M12

Propose one new product idea for Coca-Cola
based on your assessment of available market
opportunities. What are your reasons for
recommending this particular product in
preference to other feasible options?
Transcribed Image Text:Propose one new product idea for Coca-Cola based on your assessment of available market opportunities. What are your reasons for recommending this particular product in preference to other feasible options?
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