[practices] Practices that include filing warranty claims after the claim period, misredeeming coupons, and making fraudulent returns of merchandise are examples of O an acceptable consumer code of ethics. O normal and reasonable consumer behavior. O costs to be passed along to shareholders as a part of doing business. O violations of the Consumer Bill of Rights. O unethical practices by consumers.
[practices] Practices that include filing warranty claims after the claim period, misredeeming coupons, and making fraudulent returns of merchandise are examples of O an acceptable consumer code of ethics. O normal and reasonable consumer behavior. O costs to be passed along to shareholders as a part of doing business. O violations of the Consumer Bill of Rights. O unethical practices by consumers.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
![(practices] Practices that include filing warranty claims after the claim period, misredeeming
coupons, and making fraudulent returns of merchandise are examples of
O an acceptable consumer code of ethics.
o normal and reasonable consumer behavior.
O costs to be passed along to shareholders as a part of doing business.
O violations of the Consumer Bill of Rights.
O unethical practices by consumers.](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F0dcb79de-cb64-4da2-bfc7-5f074987434d%2F2b467c7f-c2b2-4c9a-8890-1817e791f2c0%2Fw6p41rc_processed.jpeg&w=3840&q=75)
Transcribed Image Text:(practices] Practices that include filing warranty claims after the claim period, misredeeming
coupons, and making fraudulent returns of merchandise are examples of
O an acceptable consumer code of ethics.
o normal and reasonable consumer behavior.
O costs to be passed along to shareholders as a part of doing business.
O violations of the Consumer Bill of Rights.
O unethical practices by consumers.
Expert Solution

Concept
The ethics in marketing are important because:
- It creates a good image in the minds of the public.
- It helps in improving the sale volume of the companies.
- It boosts the employee morale because of the good reputation of the company.
- Ethical Marketing helps keep a check on the malpractices and provides protection to consumers.
- It protects the stakeholders.
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