Odeon Decision Offertopay $30 or $40 percopy The Rainbow Writer-Odeon Bargaining Game Rainbow Writer Accept Decision: $30 Acceptor Reject offer Reject Profit RW: $1.8 million Odeon: $17 million Profit RW: $2million Odeon: $12 million Profit RW: $4.5 million $40 Rainbow Writer Accept Odeon: $14 million Decision: Acceptor Reject offer Reject Profit RW: $2 million Odeon: $12 million

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Chapter12: Environmental Protection And Negative Externalities
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Rainbow Writer (RW) is a small online company selling a highly rated software package for printing color labels directly onto CDs. The firm currently earns a profit of $2 million per year selling its package exclusively on its Web site. Odeon, the producer of the most popular software package for editing and burning CDs and DVDs has expressed interest in bundling Rainbow Writer's product into its own package. Odeon expects that bundling would further boost its sales and allow it to sell the new bundled product at a higher price, thus raising its profits beyond its current profit of $12 million. Figure 14.3 shows the decision tree for the Rainbow Writer-Odeon bargaining game. Refer to Figure 14-3. What is the equilibrium outcome in this game and is this a subgame-perfect equilibrium? Group of answer choices Odeon's offer of $40 per copy of the software package is accepted and this is a subgame-perfect equilibrium. In the equilibrium, Odeon offers $40 per copy of the software package and is accepted but this is not a subgame-perfect equilibrium. In the equilibrium, Odeon offers $30 per copy of the software package and is rejected, and this is a subgame-perfect equilibrium. There is no equilibrium in this game. The Rainbow Writer - Odeon Bargaining Game
Odeon
Decision
Offertopay
$30 or $40
percopy
The Rainbow Writer-Odeon Bargaining Game
Rainbow
Writer
Accept
Decision:
$30
Acceptor
Reject offer
Reject
Profit
RW: $1.8 million
Odeon: $17 million
Profit
RW: $2million
Odeon: $12 million
Profit
RW: $4.5 million
$40
Rainbow
Writer
Accept
Odeon: $14 million
Decision:
Acceptor
Reject offer
Reject
Profit
RW: $2 million
Odeon: $12 million
Transcribed Image Text:Odeon Decision Offertopay $30 or $40 percopy The Rainbow Writer-Odeon Bargaining Game Rainbow Writer Accept Decision: $30 Acceptor Reject offer Reject Profit RW: $1.8 million Odeon: $17 million Profit RW: $2million Odeon: $12 million Profit RW: $4.5 million $40 Rainbow Writer Accept Odeon: $14 million Decision: Acceptor Reject offer Reject Profit RW: $2 million Odeon: $12 million
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