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Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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nitel Abdulia Austria who started her entrepreneurial journey with just P600. With that epital, she chose to open a small sari-sari store and engaged in direct selling. Eventually, he was able to purchase boats and open a small tourist inn nameal Uno Duz Tourist Inn. A. It has a potential for high profit margin. B. It considers your personal experience. C. It has no dominating competitors. D. It is easy to reach market. 2. Choosing between wood-carved products and strawberry vinegar, a souvenir shop owner in Baguio City noticed that it is easier to sell the strawberry vinegar to tourists than the wood-carved products. imob on antI0 0 combenou heb of asl shaM .8 A. It is affordable to scale to mass production.w ebla B. It has a potential for high profit margin. a C. It has no dominating competitors. Megua D. It is easy to reach market. 3. An entrepreneur made different designs of ref-magnet especially for those who are fond of collecting them. T0o pnilsnimob on asd il 0 A. It is affordable to develop and prototype. B. It is affordable to scale to mass production. C. It appeals to enthusiastic hobbyists. D. It has recurring revenue. to Le V:4. Young entrepreneur Aya Fernandez turned her school science project into an eco-friendly social enterprise. She manufactures Eco-uling which is charcoal made of water hyacinth, agri-forest wastes and coconut husks. Her product is known to be one of a kind in the market. Jesham ne al l.8 A. It has no dominating competitors. B. It is easy to reach market. C. It solves a customer pain point. D. It appeals to enthusiastic hobbyists. goleveb at eldebolis et .0 of eleoa ol eldsbioils al 11 0 1o ecoje eos VinM uoY-ebelodA 95. It was in 2005 when Zarah Juan discovered the concept of reusable bags as a substitute for plastic bags. With the help of her husband, she opened Green Leaf Bags which manufactures eco-friendly bags for supermarkets and department stores nationwide. goleveb n oleoe of oldetnolle at d A. It has no dominating competitors. B. It is easy to reach market.
Transcribed Image Text:nitel Abdulia Austria who started her entrepreneurial journey with just P600. With that epital, she chose to open a small sari-sari store and engaged in direct selling. Eventually, he was able to purchase boats and open a small tourist inn nameal Uno Duz Tourist Inn. A. It has a potential for high profit margin. B. It considers your personal experience. C. It has no dominating competitors. D. It is easy to reach market. 2. Choosing between wood-carved products and strawberry vinegar, a souvenir shop owner in Baguio City noticed that it is easier to sell the strawberry vinegar to tourists than the wood-carved products. imob on antI0 0 combenou heb of asl shaM .8 A. It is affordable to scale to mass production.w ebla B. It has a potential for high profit margin. a C. It has no dominating competitors. Megua D. It is easy to reach market. 3. An entrepreneur made different designs of ref-magnet especially for those who are fond of collecting them. T0o pnilsnimob on asd il 0 A. It is affordable to develop and prototype. B. It is affordable to scale to mass production. C. It appeals to enthusiastic hobbyists. D. It has recurring revenue. to Le V:4. Young entrepreneur Aya Fernandez turned her school science project into an eco-friendly social enterprise. She manufactures Eco-uling which is charcoal made of water hyacinth, agri-forest wastes and coconut husks. Her product is known to be one of a kind in the market. Jesham ne al l.8 A. It has no dominating competitors. B. It is easy to reach market. C. It solves a customer pain point. D. It appeals to enthusiastic hobbyists. goleveb at eldebolis et .0 of eleoa ol eldsbioils al 11 0 1o ecoje eos VinM uoY-ebelodA 95. It was in 2005 when Zarah Juan discovered the concept of reusable bags as a substitute for plastic bags. With the help of her husband, she opened Green Leaf Bags which manufactures eco-friendly bags for supermarkets and department stores nationwide. goleveb n oleoe of oldetnolle at d A. It has no dominating competitors. B. It is easy to reach market.
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