MY PRODUCT - PRINTER 1. What is the CORE BENEFITof the product PRINTER? 2. What is the GENERIC PRODUCT or the basic version the features necessary to function PRINTER? 3. What is the EXPECTED PRODUCT of the PRINTER state the set of features that the customers expect when they buy the product?
MY PRODUCT - PRINTER 1. What is the CORE BENEFITof the product PRINTER? 2. What is the GENERIC PRODUCT or the basic version the features necessary to function PRINTER? 3. What is the EXPECTED PRODUCT of the PRINTER state the set of features that the customers expect when they buy the product?
Chapter12: Developing And Managing Products
Section: Chapter Questions
Problem 2DYMP
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MY PRODUCT - PRINTER
1. What is the CORE BENEFITof the product PRINTER?
2. What is the GENERIC PRODUCT or the basic version the features necessary to function PRINTER?
3. What is the EXPECTED PRODUCT of the PRINTER state the set of features that the
customers expect when they buy the product?
4. What is the AUGMENTED PRODUCT of the PRINTER state product variations extra features or services that help differentiate the product from its competitors or what made your product unique
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