Multi Global Finance and Insurance Corporation (MGFIC) was, by all accounts, a model insurance company, Profits were strong and had been for several years in a row. The company carried the highest ratings in its industry, and it had recently been voted one of the Top 100 companies to work for in the Philippines in recognition of its “very employee-focused work environment” MGFIC officers very generous benefits : free lunches in the cafeteria, on site daycare facilities, and even free Starbucks Coffee in the employee break rooms. In an industry that was still struggling with the massive claims after a succession of typhoons and floods in the Philippines, MGFIC was financially stable and positioned to become one of the major insurance companies in the country. So, why were the CEO, Juan Paderez, the CFO, Lydia Sanchez, and the COO, Jose Aquino, all fired on the same day with no explanation other than that the terminations were related to issues to conduct?
Multi Global Finance and Insurance Corporation (MGFIC) was, by all accounts, a model insurance company, Profits were strong and had been for several years in a row. The company carried the highest ratings in its industry, and it had recently been voted one of the Top 100 companies to work for in the Philippines in recognition of its “very employee-focused work environment” MGFIC officers very generous benefits : free lunches in the cafeteria, on site daycare facilities, and even free Starbucks Coffee in the employee break rooms. In an industry that was still struggling with the massive claims after a succession of typhoons and floods in the Philippines, MGFIC was financially stable and positioned to become one of the major insurance companies in the country. So, why were the CEO, Juan Paderez, the CFO, Lydia Sanchez, and the COO, Jose Aquino, all fired on the same day with no explanation other than that the terminations were related to issues to conduct?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Multi Global Finance and Insurance Corporation (MGFIC) was, by all accounts, a model insurance company, Profits were strong and had been for several years in a row. The company carried the highest ratings in its industry, and it had recently been voted one of the Top 100 companies to work for in the Philippines in recognition of its “very employee-focused work environment” MGFIC officers very generous benefits : free lunches in the cafeteria, on site daycare facilities, and even free Starbucks Coffee in the employee break rooms. In an industry that was still struggling with the massive claims after a succession of typhoons and floods in the Philippines, MGFIC was financially stable and positioned to become one of the major insurance companies in the country.
So, why were the CEO, Juan Paderez, the CFO, Lydia Sanchez, and the COO, Jose Aquino, all fired on the same day with no explanation other than that the terminations were related to issues to conduct?
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