Answered: List four (4) factors that lead…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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List four (4) factors that lead companies to venture into data warehousing

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Step 1: Introduction

Companies venture into data warehousing for various reasons, as it can provide numerous benefits for managing and analyzing data.

Data warehousing is a process and technology solution used by organizations to store, consolidate, and manage large volumes of data from various sources in a central repository. The primary goal of data warehousing is to provide a structured and organized environment for data storage, which facilitates efficient data retrieval, analysis, and reporting for business purposes.

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