Ken Shilov, manager of the marketing department, tells you that "budgeting simply does not work." He says that he made budgets for his employees and when he reprimanded them for failing to accomplish budget goals, he got unfounded excuses. Suggest how Mr. Shilov could encourage employee cooperation.
Ken Shilov, manager of the marketing department, tells you that "budgeting simply does not work." He says that he made budgets for his employees and when he reprimanded them for failing to accomplish budget goals, he got unfounded excuses. Suggest how Mr. Shilov could encourage employee cooperation.
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Ken Shilov, manager of the marketing department, tells you that "budgeting simply does not work." He says that he made budgets for his employees and when he reprimanded them for failing to accomplish budget goals, he got unfounded excuses. Suggest how Mr. Shilov could encourage employee cooperation.
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