Investigate how consumers respond to obstacles presented by PC and mobile apps. Discuss strategies to decrease the annoyance experienced by users in such circumstances. How did you deal with a difficult computer application or mobile app? What have you done?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Investigate how consumers respond to obstacles presented by PC and mobile apps. Discuss strategies to decrease the annoyance experienced by users in such circumstances. How did you deal with a difficult computer application or mobile app? What have you done?

 

 

 

 

 

 

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