In less than 70 per cent of revenue comes from the dominant business, and there are only limited links between businesses. Select the correct option from the list below to fill the gap near the start of the statement above. Select one: a. related constrained diversification b. related linked diversification C. unrelated diversification d. single businesses

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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In
less than 70 per cent of revenue comes from the dominant business, and there are only
limited links between businesses.
Select the correct option from the list below to fill the gap near the start of the statement above.
Select one:
a. related constrained diversification
b. related linked diversification
C. unrelated diversification
d. single businesses
Transcribed Image Text:In less than 70 per cent of revenue comes from the dominant business, and there are only limited links between businesses. Select the correct option from the list below to fill the gap near the start of the statement above. Select one: a. related constrained diversification b. related linked diversification C. unrelated diversification d. single businesses
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