If y = 120 – 4X with y= product and x= price of product, what happens to the demand if the price is increased by 3 units? Multiple Choice increases by 12 units increases by 64 units decreases by 12 units decreases by 64 units

If y = 120 – 4X with y= product and x= price of product, what happens to the demand if the price is increased by 3 units? Multiple Choice increases by 12 units increases by 64 units decreases by 12 units decreases by 64 units

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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D3)
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1. At a local Bed and Bath Superstore, the manager knows her customers will pay no more than $390 for a bedspread. The company wants a 40% markup on selling price. What is the most that the company can pay for a bedspread to realize the required markup?
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