Identify and explain the research finding, which is the tendency for an individual to expend less effort when working collectively than when working individually. Give examples, IN YOUR OWN WORDS.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Identify and explain the research finding, which is the tendency for an individual to expend less effort when working collectively than when working individually. Give examples, IN YOUR OWN WORDS. 

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