Hale's TV Productions is considering producing a pilot for a comedy series in the hope of selling it to a major television network. The network may decide to reject the series, but it may also decide to purchase the rights to the series for either one or two years. At this point in time, Hale may either produce the pilot and wait for the network's decision or transfer the rights for the pilot and series to a competitor for $150,000. Hale's decision alternatives and profits (in thousands of dollars) are as follows:   State of Nature Decision Alternative Reject, S1 1 Year, S2 2 Years, S3 Produce pilot, d1 -100 50 250 Sell to competitor, d2 150 150 150

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Hale's TV Productions is considering producing a pilot for a comedy series in the hope of selling it to a major television network. The network may decide to reject the series, but it may also decide to purchase the rights to the series for either one or two years. At this point in time, Hale may either produce the pilot and wait for the network's decision or transfer the rights for the pilot and series to a competitor for $150,000. Hale's decision alternatives and profits (in thousands of dollars) are as follows:

  State of Nature
Decision Alternative Reject, S1 1 Year, S2 2 Years, S3
Produce pilot, d1 -100 50 250
Sell to competitor, d2 150 150 150

 

The probabilities for the states of nature are P(S1) = 0.20, P(S2) = 0.30, and P(S3) = 0.50. For a consulting fee of $55,000, an agency will review the plans for the comedy series and indicate the overall chances of a favorable network reaction to the series. Assume that the agency review will result in a favorable (F) or an unfavorable (U) review and that the following probabilities are relevant:

P(F) = 0.61 P(S1|F) = 0.07 P(S1|U) = 0.42
P(U) = 0.39 P(S2|F) = 0.23 P(S2|U) = 0.34
  P(S3|F) = 0.70 P(S3|U) = 0.24
  1. What is the expected value of the agency's information? Round your answer to two decimal places. Enter your answer in thousands of dollars.

    EVSI = $  ______ thousands.

  2. Is the agency's information worth the $55,000 fee? What is the maximum that Hale should be willing to pay for the information?

    Decision 
     
    Hale should pay no more than $ _____ thousands. Round your answer to two decimal places. Enter your answer in thousands of dollars.
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