Q3- From the Learning Activity titled “Privacy Protection,” (please see the attached notes) identify two of the U.S. Federal Privacy Rights and Laws listed. Now, imagine you are a business analyst. What are some considerations you would make to ensure customer data is protected? In terms of creating a privacy policy, who would you involve in this process and why? If a manager asked you to provide him with a list of all customer emails for a marketing campaign, how would you respond? How would you determine if providing the list would be a violation of the company’s privacy policy?Note- Privacy Protection is attached to view. Privacy ProtectionAs you read this section on privacy rights in the U.S. and data protection laws in Europe,consider the ethical and social issues that arise for businesses using information technology inrelation to employee and customer privacy. Share your thoughts about the ethicalimplications of this practice in the Discussion Board. Be sure to respond to at least one otherpost on this topic.Privacy and freedom are important parts of every American's life, although many take theserights for granted. Privacy is the right individuals have to be left alone, unobstructed, and freefrom unwarranted interference or surveillance. When this right exists, it extends to allindividuals and protects them from other individuals, organizations, and governmentagencies. Freedom refers to the absence of undue restriction or confinement and theopportunity to exercise all inherent rights.Privacy rights are protected in many countries, including the United States, Canada, and manyEuropean nations. In the United States, the Bill of Rights within the Constitution protects notonly the right to privacy but also freedoms of speech, religion, and association. Table 2.1 listsfederal privacy rights and laws in the United States.Table 2.1 U.S. Federal Privacy Rights and LawsFederal Privacy Laws and RightsFourth Amendment to the Constitution(1791)Freedom of Information Act of 1966Privacy Act of 1974ProtectionsProtects against unreasonable search andseizureAllows access to federal agency recordsEstablishes a code of fair informationpracticesElectronic Communication Privacy Act of1986Computer Matching and Privacy ProtectionAct of 1988Computer Security Act of 1987Federal Managers Financial Integrity Act of1982E-Government Act of 2002Extends restrictions on wire taps tocomputer dataExtends privacy act of 1974 to includecomputersRequires computer security for sensitiveinformationRequires evaluation of executive agencyaccountingImproves citizen access to governmentinformationIn business, rights to privacy and certain freedoms also exist. However, every day millions ofemployees are watched, listened to, and visually and audibly recorded. Informationtechnology and high-tech data retrieval systems threaten the privacy and freedoms of manyworkers across the country by making the surveillance and recording of employee actions andconversations not only very easy, but also relatively cheap, effective, and in some casesprofitable.For example, senior-level management at Cyclops Investment Services discovers thatemployees are giving less than stellar investment advice to their clients over the phone andvia private emails. If management in this case violates the privacy of its employees byaccessing their emails or by electronically recording telephone conversations, it may find thatit can better control the investment advice given to clients. However, is it worth the invasionof privacy, even if there may potentially be greater profits in doing so? Dilemmas like theseare faced by senior level managers in a wide variety of companies every day.European Data Protection There is a much higher standard of rights of privacy of consumers in Europe than in theUnited States. In Europe, businesses are not allowed to use the personal information of theircustomers without prior consent. Such consent, referred to as informed consent, can only begiven when there is knowledge by the consent giver of all of the facts and informationrequired to make a rational decision. European countries also have tighter protection as towhat personal data may be transmitted across county borders and out of the EuropeanUnion. This has led to interesting court cases as Web servers within a country make dataavailable to the Internet without consideration that the data may be accessed from clients(browsers) outside the borders. Court rulings have upheld that just because datawas available beyond borders does not mean that it was accessed beyond the borders,therefore not in violation of privacy laws.Although the United States does not have the same level of consumer protections in place,U.S. companies must adhere to these stricter guidelines and provisions when doing businesswith European companies or with European consumers. Although there may not begovernment enforcement of such policies, safe harbor frameworks are in place. A safeharbor is a self-regulating policy that, in absence of government regulation or enforcement,acts to meet regulations set by governments. With safe harbor policies in place, Europeanand American joint business ventures thrive.Technology integration provides opportunities to both serve organizations and theircustomers. However, it also opens up the possibility of infringing on individuals' privacy andfreedom. Organizations that utilize voice over IP (VOIP) telephone service are able to provideexception services beyond what a more traditional private branch exchange (PBX) system canprovide. When a customer calls into a VoIP system, the system is capable of looking up thecaller's phone number, looking up past communications (orders, problem resolution, andanything else that the organization has stored), all before the call has been answered. As acustomer's call may be transferred, all data associated with the call is also transferred. Thismay be great for customer service, but also reduces the privacy of the caller and the abilityfor an anonymous inquiry is lost.Next ActivityScroll To Top

INTRODUCTION: Business ethics are the rules or standards that guide businesses in their conduct with…

Answered: From the Learning Activity titled…

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE