escribe the general advantages and drawbacks of the penetration pricing strategy. For example, explain where it falls in the intersection of quality and price.
Whenever a product sells cheaper than that of the competitors throughout its original launch phase, it's referred to as penetration pricing. it's a standard pricing strategy utilized by marketers for an artifact with a lot of competitors or a very new concept. a budget value helps brands burgled the marketplace by attracting a lot of customers than a premium value could, enabling it to achieve a presence against the competitors within the starting phases .
By purposefully supplying goods at cheap rates, penetration evaluation encourages overall growth and captures market position. It seeks to maximize earnings by attaining optimum purchases with such a little market share. It's a competitive tool for gaining a share of the market.
the general advantages and drawbacks of the penetration pricing strategy are given below:
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