Homework Help is Here – Start Your Trial Now!
Business
Management
DuPont, the inventor of nylon, sold its textiles unit in 2003 because the company wanted to eliminate its low-margin products and focus more on its growing biotech business. According to the BCG Growth-Share Matrix, this is an example of what should be done in the case of:* O Dogs O Question marks O stars O Cash cow

DuPont, the inventor of nylon, sold its textiles unit in 2003 because the company wanted to eliminate its low-margin products and focus more on its growing biotech business. According to the BCG Growth-Share Matrix, this is an example of what should be done in the case of:* O Dogs O Question marks O stars O Cash cow

Understanding Business
Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
See similar textbooks
icon
Related questions
Question
DuPont, the inventor of nylon, sold its textiles unit in 2003 because the company wanted to eliminate its low-margin products and focus more on its growing biotech business. According to the BCG Growth-Share Matrix, this is an example of what should be done in the case of:* O Dogs Question marks Stars O Cash cow T&S is a travel agency that offers international and local services. The international business unit has a relative market share position equals to 40/50 = 0.8 within its class, but customers are now less attracted towards international services which has led to a decline in the average annual revenue of this market. The recommended strategy for T&S is to keep this strategic business unit under operations. According to BCG matrix, the international business unit is a Star O Cash cow O Question mark O Dog
Transcribed Image Text:DuPont, the inventor of nylon, sold its textiles unit in 2003 because the company wanted to eliminate its low-margin products and focus more on its growing biotech business. According to the BCG Growth-Share Matrix, this is an example of what should be done in the case of:* O Dogs Question marks Stars O Cash cow T&S is a travel agency that offers international and local services. The international business unit has a relative market share position equals to 40/50 = 0.8 within its class, but customers are now less attracted towards international services which has led to a decline in the average annual revenue of this market. The recommended strategy for T&S is to keep this strategic business unit under operations. According to BCG matrix, the international business unit is a Star O Cash cow O Question mark O Dog
Expert Solution
steps

Step by step

Solved in 2 steps

SEE SOLUTIONCheck out a sample Q&A here
Blurred answer
Similar questions
Recommended textbooks for you
Understanding Business
Understanding Business
Management
ISBN:
9781259929434
Author:
William Nickels
Publisher:
McGraw-Hill Education
Management (14th Edition)
Management (14th Edition)
Management
ISBN:
9780134527604
Author:
Stephen P. Robbins, Mary A. Coulter
Publisher:
PEARSON
Spreadsheet Modeling & Decision Analysis: A Pract…
Spreadsheet Modeling & Decision Analysis: A Pract…
Management
ISBN:
9781305947412
Author:
Cliff Ragsdale
Publisher:
Cengage Learning
Management Information Systems: Managing The Digi…
Management Information Systems: Managing The Digi…
Management
ISBN:
9780135191798
Author:
Kenneth C. Laudon, Jane P. Laudon
Publisher:
PEARSON
Business Essentials (12th Edition) (What's New in…
Business Essentials (12th Edition) (What's New in…
Management
ISBN:
9780134728391
Author:
Ronald J. Ebert, Ricky W. Griffin
Publisher:
PEARSON
Fundamentals of Management (10th Edition)
Fundamentals of Management (10th Edition)
Management
ISBN:
9780134237473
Author:
Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
Publisher:
PEARSON
SEE MORE TEXTBOOKS