Develop a Corporate IFE Matrix for Volkswagen Group Purpose Volkswagen (VW) Group is featured in the opening chapter case as a firm that engages in excellent strategic planning despite its recent legal/ethical pollution fiasco. VW has four major geographic busi- ness segments. Each of these divisions of VW would prepare their own IFE matrices, which would be assimilated to develop an overall corporate IFE matrix. This exercise gives you practice developing divisional IFE matrices and assimilating those into an overall corporate IFE matrix. Instructions Step 1 Step 2 Step 3 Step 4 Review VW's most recent Annual Report in regards to the company's four geographic busi- ness segments, which are North America, South America, Asia-Pacific, and Europe. Review the latest S&P Industry Survey for companies that produce and market automobiles. Develop a divisional IFE matrix for each of VW's business segments. Assimilate your divisional IFE matrices into an overall corporate IFE matrix for VW EXERCISE 68 Should Volkswagen Deploy More (or Less) Resources Outside of Europe?
Develop a Corporate IFE Matrix for Volkswagen Group Purpose Volkswagen (VW) Group is featured in the opening chapter case as a firm that engages in excellent strategic planning despite its recent legal/ethical pollution fiasco. VW has four major geographic busi- ness segments. Each of these divisions of VW would prepare their own IFE matrices, which would be assimilated to develop an overall corporate IFE matrix. This exercise gives you practice developing divisional IFE matrices and assimilating those into an overall corporate IFE matrix. Instructions Step 1 Step 2 Step 3 Step 4 Review VW's most recent Annual Report in regards to the company's four geographic busi- ness segments, which are North America, South America, Asia-Pacific, and Europe. Review the latest S&P Industry Survey for companies that produce and market automobiles. Develop a divisional IFE matrix for each of VW's business segments. Assimilate your divisional IFE matrices into an overall corporate IFE matrix for VW EXERCISE 68 Should Volkswagen Deploy More (or Less) Resources Outside of Europe?
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
Related questions
Question
SOLVE EXERCISES 6-A
Transcribed Image Text:ASSURANCE OF LEARNING EXERCISES
EXERCISE 6A
Develop a Corporate IFE Matrix for Volkswagen Group
Purpose
Volkswagen (VW) Group is featured in the opening chapter case as a firm that engages in excellent
strategic planning despite its recent legal/ethical pollution fiasco. VW has four major geographic busi-
ness segments. Each of these divisions of VW would prepare their own IFE matrices, which would be
assimilated to develop an overall corporate IFE matrix. This exercise gives you practice developing
divisional IFE matrices and assimilating those into an overall corporate IFE matrix.
Instructions
Step 1
Step 2
Step 3
Step 4
Review VW's most recent Annual Report in regards to the company's four geographic busi-
ness segments, which are North America, South America, Asia-Pacific, and Europe.
EXERCISE 68
Should Volkswagen Deploy More (or Less) Resources
Outside of Europe?
Instructions
Step 1
Review the latest S&P Industry Survey for companies that produce and market automobiles.
Develop a divisional IFE matrix for each of VW's business segments.
Assimilate your divisional IFE matrices into an overall corporate IFE matrix for VW
Purpose
As indicated in the opening chapter boxed insert, Volkswagen (VW) receives more revenue from out-
side its home base of Europe than from inside Europe. This exercise gives you practice analyzing do-
mestic versus global revenue base so that more effective strategies can be formulated and implemented.
212
Go to the VW's website and review the company's most recent Annual Report. Be careful
to note the financial, management, and marketing information available for each geographic
STRATEGIC MANAGEMENT
Step 2
Step 3
region. Let all regions outside Europe, for purposes of this exercise, be referred to as Global,
and Europe be referred to as domestic for VW.
Go to www.finance.yahoo.com and review the last 45 days of Headlines for VW
public information related to VW as well as to General Motors (GM), Ford, Hon
Prepare a three-page executive summary to reveal whether you feel VW she
more or less emphasis on operations outside of Europe. Provide supporting
tios, and narrative.
Expert Solution
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
Step by step
Solved in 4 steps
Recommended textbooks for you
Understanding Business
Management
ISBN:
9781259929434
Author:
William Nickels
Publisher:
McGraw-Hill Education
Management (14th Edition)
Management
ISBN:
9780134527604
Author:
Stephen P. Robbins, Mary A. Coulter
Publisher:
PEARSON
Spreadsheet Modeling & Decision Analysis: A Pract…
Management
ISBN:
9781305947412
Author:
Cliff Ragsdale
Publisher:
Cengage Learning
Understanding Business
Management
ISBN:
9781259929434
Author:
William Nickels
Publisher:
McGraw-Hill Education
Management (14th Edition)
Management
ISBN:
9780134527604
Author:
Stephen P. Robbins, Mary A. Coulter
Publisher:
PEARSON
Spreadsheet Modeling & Decision Analysis: A Pract…
Management
ISBN:
9781305947412
Author:
Cliff Ragsdale
Publisher:
Cengage Learning
Management Information Systems: Managing The Digi…
Management
ISBN:
9780135191798
Author:
Kenneth C. Laudon, Jane P. Laudon
Publisher:
PEARSON
Business Essentials (12th Edition) (What's New in…
Management
ISBN:
9780134728391
Author:
Ronald J. Ebert, Ricky W. Griffin
Publisher:
PEARSON
Fundamentals of Management (10th Edition)
Management
ISBN:
9780134237473
Author:
Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
Publisher:
PEARSON