Consumer choices are influenced by things such as culture, social class, and family, which are considered . Interpersonal factors internal factors purchasing factors personal factors
Consumer choices are influenced by things such as culture, social class, and family, which are considered . Interpersonal factors internal factors purchasing factors personal factors
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Consumer choices are influenced by things such as culture, social class, and family, which are considered .
Interpersonal factors
internal factors
purchasing factors
personal factors
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