Construct an example of a hospitality distribution network that involves a local hospitality business. Has this network changed over time? What factors might influence the structure and functions of hospitality distribution network
Construct an example of a hospitality distribution network that involves a local hospitality business. Has this network changed over time? What factors might influence the structure and functions of hospitality distribution network
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Construct an example of a hospitality distribution network that involves a local hospitality business. Has this network changed over time? What factors might influence the structure and functions of hospitality distribution network? Can you identify firms that play the role of wholesalers? Of retailer? What might the ideal hospitality distribution network for this business look like? Was the network planned of did it just evolve?
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