Central university of Technology has a business idea which serves as a community project of starting an internet café around the community, the internet café is for everyone around the community it does not have a specific group. The customers will pay a lower price in order to access the internet since the university has partnered with an internet service provider which is willing to assist the community. The café will be open for 16 hours per day as compared to other local café’s which open for 8 hours. Question   You are requested by the university to build a business model for the internet café, come up with good ideas on how this idea could be of value by using the nine elements of the business model

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Central university of Technology has a business idea which serves as a community project of starting an internet café around the community, the internet café is for everyone around the community it does not have a specific group. The customers will pay a lower price in order to access the internet since the university has partnered with an internet service provider which is willing to assist the community. The café will be open for 16 hours per day as compared to other local café’s which open for 8 hours.

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You are requested by the university to build a business model for the internet café, come up with good ideas on how this idea could be of value by using the nine elements of the business model

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