Can Nordstrom’s philosophy of customer service be used in businesses other than retail service businesses like Macy’s or Apple Stores? Educational institutions? Lower end retailers like Walmart, Target, or Steinmart or Kohls? Or hotels like Marriott and Ritz Carlton.
Can Nordstrom’s philosophy of customer service be used in businesses other than retail service businesses like Macy’s or Apple Stores? Educational institutions? Lower end retailers like Walmart, Target, or Steinmart or Kohls? Or hotels like Marriott and Ritz Carlton.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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- Can Nordstrom’s philosophy of customer service be used in businesses other than retail service businesses like Macy’s or Apple Stores? Educational institutions? Lower end retailers like Walmart, Target, or Steinmart or Kohls? Or hotels like Marriott and Ritz Carlton.
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6. Discuss the inventory policies of Nordstrom to that of other department or retail stores. Does this policy impact customer service?
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