An area that proves to be challenging for salespeople is that of closing the sale. Salespeople may use either a direct method of asking for the sale or various indirect methods. What is the major difference between the two types?
An area that proves to be challenging for salespeople is that of closing the sale. Salespeople may use either a direct method of asking for the sale or various indirect methods. What is the major difference between the two types?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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An area that proves to be challenging for salespeople is that of closing the sale. Salespeople may use either a direct method of asking for the sale or various indirect methods. What is the major difference between the two types?
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