Alto electronico and Gutwerken compete against each other in the international electric instrument industry. Alto electronico is based in Mexico City and Gutwerken in Berlin, Germany. Alto electronico is going to invest heavily in new production facilities in Germany. Of the following list, which is most likely the motivation for this FDI? To enter into a joint venture with Gutwerken To force Gutwerken to spend less on global investment in order to spend more on their own local german operations To learn more about the highly efficient German Business practices To compete with Gurwerken for lucrative contracts from the German government
Alto electronico and Gutwerken compete against each other in the international electric instrument industry. Alto electronico is based in Mexico City and Gutwerken in Berlin, Germany. Alto electronico is going to invest heavily in new production facilities in Germany. Of the following list, which is most likely the motivation for this FDI? To enter into a joint venture with Gutwerken To force Gutwerken to spend less on global investment in order to spend more on their own local german operations To learn more about the highly efficient German Business practices To compete with Gurwerken for lucrative contracts from the German government
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Alto electronico and Gutwerken compete against each other in the international electric instrument industry. Alto electronico is based in Mexico City and Gutwerken in Berlin, Germany. Alto electronico is going to invest heavily in new production facilities in Germany. Of the following list, which is most likely the motivation for this FDI?
- To enter into a joint venture with Gutwerken
- To force Gutwerken to spend less on global investment in order to spend more on their own local german operations
- To learn more about the highly efficient German Business practices
- To compete with Gurwerken for lucrative contracts from the German government
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