Acquired Needs Theory Worksheet   Read the following cases and determine which of the four dimensions (Achievement, Power, Affiliation, and Autonomy) would be most important and which would be second most important when that person is making a decision about which action to take. Put your responses in the tables below each person. Be sure to give me specific information from the case to support your conclusions. BE CAREFUL NOT TO CONFUSE AUTONOMY WITH ACHIEVEMENT OR POWER.     A.          Martha Merriweather   Martha has been with Performance Horizons for seven years, steadily moving up the corporate ladder. She was noticed early on by the CEO when she developed a new marketing plan that increased sales by 14%. Her current position involves developing strategic plans, and she has managed to enthuse many in the organization about the new mission of the company that she helped develop. Her long-range goals include working overseas for several years and helping to build up those operations. She would like eventually to be at or near the top.   Which two of the four motivates Martha the most?  Need Why?

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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Acquired Needs Theory Worksheet

 

Read the following cases and determine which of the four dimensions (Achievement, Power, Affiliation, and Autonomy) would be most important and which would be second most important when that person is making a decision about which action to take. Put your responses in the tables below each person. Be sure to give me specific information from the case to support your conclusions. BE CAREFUL NOT TO CONFUSE AUTONOMY WITH ACHIEVEMENT OR POWER.

 

 

A.          Martha Merriweather

 

Martha has been with Performance Horizons for seven years, steadily moving up the corporate ladder. She was noticed early on by the CEO when she developed a new marketing plan that increased sales by 14%. Her current position involves developing strategic plans, and she has managed to enthuse many in the organization about the new mission of the company that she helped develop. Her long-range goals include working overseas for several years and helping to build up those operations. She would like eventually to be at or near the top.

 

Which two of the four motivates Martha the most? 

Need

Why?

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