According to a food website, the mean consumption of popcom annually by Americans is 56 quarts. The marketing division of the food website unleashes an aggressive campaign designed to get Americans to consume even more popcorn. Complete parts (a) through (c) below. (a) Determine the null and alternative hypotheses that would be used to test the effectiveness of the marketing campaign. Ho: ▼ H₁: ▼ ▼ (Type integers or decimals. Do not round.)

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### Analysis of Popcorn Consumption in America

According to a food website, the average annual popcorn consumption by Americans is 56 quarts. In an effort to increase this figure, the marketing division of the food website launched an aggressive campaign aimed at boosting popcorn consumption. Below, we explore the methodology for assessing the effectiveness of this marketing campaign.

#### (a) Hypotheses for Testing Campaign Effectiveness

To evaluate the impact of the marketing campaign, we set up the following statistical hypotheses:

- **Null Hypothesis (H₀):** The mean annual consumption of popcorn by Americans is equal to 56 quarts.
- **Alternative Hypothesis (H₁):** The mean annual consumption of popcorn by Americans is greater than 56 quarts.

(Enter your integers or decimals directly; no rounding required.)

This approach will help determine if there has been a statistically significant increase in popcorn consumption as a result of the marketing efforts.
Transcribed Image Text:### Analysis of Popcorn Consumption in America According to a food website, the average annual popcorn consumption by Americans is 56 quarts. In an effort to increase this figure, the marketing division of the food website launched an aggressive campaign aimed at boosting popcorn consumption. Below, we explore the methodology for assessing the effectiveness of this marketing campaign. #### (a) Hypotheses for Testing Campaign Effectiveness To evaluate the impact of the marketing campaign, we set up the following statistical hypotheses: - **Null Hypothesis (H₀):** The mean annual consumption of popcorn by Americans is equal to 56 quarts. - **Alternative Hypothesis (H₁):** The mean annual consumption of popcorn by Americans is greater than 56 quarts. (Enter your integers or decimals directly; no rounding required.) This approach will help determine if there has been a statistically significant increase in popcorn consumption as a result of the marketing efforts.
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(a) Determine the null and alternative hypotheses that would be used to test the effectiveness of the marketing campaign.
Ho:
=
μ
56
H₁: μ > 56
(Type integers or decimals. Do not round.)
(b) A sample of 884 Americans provides enough evidence to conclude that marketing campaign was effective. Provide a statement that should be put out by the marketing department.
O A. There is not sufficient evidence to conclude that the mean consumption of popcorn has risen.
B. There is sufficient evidence to conclude that the mean consumption of popcorn has risen.
C. There is sufficient evidence to conclude that the mean consumption of popcorn has stayed the same.
D. There is not sufficient evidence to conclude that the mean consumption of popcorn has stayed the same.
Transcribed Image Text:(a) Determine the null and alternative hypotheses that would be used to test the effectiveness of the marketing campaign. Ho: = μ 56 H₁: μ > 56 (Type integers or decimals. Do not round.) (b) A sample of 884 Americans provides enough evidence to conclude that marketing campaign was effective. Provide a statement that should be put out by the marketing department. O A. There is not sufficient evidence to conclude that the mean consumption of popcorn has risen. B. There is sufficient evidence to conclude that the mean consumption of popcorn has risen. C. There is sufficient evidence to conclude that the mean consumption of popcorn has stayed the same. D. There is not sufficient evidence to conclude that the mean consumption of popcorn has stayed the same.
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