A manufacturing facility is meeting its production targets, however, two leaders disagree over how the production levels might be further improved. One thinks that employees are not properly motivated, while the other believes that the process design could be improved.  Identifying the problem or issue, and communicate whether it is a problem or issue. Providing potential underlying reasons for the issue or problem. Applying critical thinking, and suggest appropriate, creative solutions or approaches to the problem or issue.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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A manufacturing facility is meeting its production targets, however, two leaders disagree over how the production levels might be further improved. One thinks that employees are not properly motivated, while the other believes that the process design could be improved. 

  1. Identifying the problem or issue, and communicate whether it is a problem or issue.
  2. Providing potential underlying reasons for the issue or problem.
  3. Applying critical thinking, and suggest appropriate, creative solutions or approaches to the problem or issue.
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