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6. Channels *Are the mechanism for how we communicate with and deliver our value propositions to our customer segment. Ex. distribution, sales, and marketing.   Example:(in the image)   Give channels about the topic of GAS LEAK NOTIFIER?

6. Channels *Are the mechanism for how we communicate with and deliver our value propositions to our customer segment. Ex. distribution, sales, and marketing.   Example:(in the image)   Give channels about the topic of GAS LEAK NOTIFIER?

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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6. Channels

*Are the mechanism for how we communicate with and deliver our value propositions to our customer segment. Ex. distribution, sales, and marketing.

 

Example:(in the image)

 

Give channels about the topic of GAS LEAK NOTIFIER?

 

 

VI. Channels Before Purchase Target customers will be reached through direct contact (Disaster Risk Organizations, Community) Enormous online marketing, social media and advertising platforms (FaceBook, Instagram, Youtube, Google Search, television, radio, etc) Peer-to-Peer word of mouth (Public Relations) Kiosk to different establishments for membership or subscription Physical advertisement platforms (Billboards) During Purchase Mobile Application itself or the main application Services will be provided through a mobile-based platform (Android/iOS/Playstore/AppStore) After Purchase Emails updates and messages on launch of new features Customer feedbacks and surveys
Transcribed Image Text:VI. Channels Before Purchase Target customers will be reached through direct contact (Disaster Risk Organizations, Community) Enormous online marketing, social media and advertising platforms (FaceBook, Instagram, Youtube, Google Search, television, radio, etc) Peer-to-Peer word of mouth (Public Relations) Kiosk to different establishments for membership or subscription Physical advertisement platforms (Billboards) During Purchase Mobile Application itself or the main application Services will be provided through a mobile-based platform (Android/iOS/Playstore/AppStore) After Purchase Emails updates and messages on launch of new features Customer feedbacks and surveys
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