4.23Sales of vegetable dehydrators at Bud Banis's dis-count department store in St. Louis over the past year are shownbelow. Management prepared a forecast using a combination ofexponential smoothing and its collective judgment for the 4 months(March, April, May, and June of 2010):Management'sForecast2009-2010MonthUnit Sales100JulyAugustSeptemberOctoberNovember9396110124December11992JanuaryFebruaryMarch8310112096114AprilMay89110June108108a) Compute MAD and MAPE for management's technique.b) Do management's results outperform (i.e., have smaller MADand MAPE than) a naive forecast?Which forecast do you recommend, based on lower forecast error?

Month 2009-10 Management's forecast July 100 August 93 September 96 October 110…

Answered: 4,23 Sales of vegetable dehydrators at…

Practical Management Science

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Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

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Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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