2 ALIGN KEY STAKEHOLDERS EXECUTE ACROSS ORGANIZATION 1. UNDERSTAND Understand the need for change through continuous environmental scanning and organizational diagnosis. EXHIBIT 11.11 2. ENLIST Enlist the support of a core team of powerful stakeholders. Work with this team to develop a shared vision and strategy to roll out across the entire organization. ExperienceChange Model 3. ENVISAGE Build a vision of the desired state and a strategy for getting there. 4. MOTIVATE Create a sense of urgency. Help stakeholders understand the organizational and personal implications of the status quo. 5. COMMUNICATE Communicate the vision to affected stakeholders. Paint a picture of the future. 6. ACT Take steps to align the formal organization (systems, structures and processes) with the new vision and strategy. 7. CONSOLIDATE Through continuous monitoring and measurement, understand and make further improvements until the change becomes part of the organization's culture.

Management, Loose-Leaf Version
13th Edition
ISBN:9781305969308
Author:Richard L. Daft
Publisher:Richard L. Daft
Chapter6: Managing Start-Ups And New Ventures
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review each stages 

2
ALIGN KEY STAKEHOLDERS
EXECUTE ACROSS ORGANIZATION
1. UNDERSTAND
Understand the
need for change
through continuous
environmental
scanning and
organizational
diagnosis.
EXHIBIT 11.11
2. ENLIST
Enlist the support of a
core team of powerful
stakeholders. Work
with this team to
develop a shared
vision and strategy
to roll out across the
entire organization.
ExperienceChange Model
3. ENVISAGE
Build a vision of the
desired state and a
strategy for getting
there.
4. MOTIVATE
Create a sense of
urgency. Help
stakeholders
understand the
organizational and
personal implications
of the status quo.
5. COMMUNICATE
Communicate the
vision to affected
stakeholders. Paint a
picture of the future.
6. ACT
Take steps to align the
formal organization
(systems, structures
and processes) with
the new vision and
strategy.
7. CONSOLIDATE
Through continuous
monitoring and
measurement,
understand and make
further improvements
until the change
becomes part of the
organization's culture.
Transcribed Image Text:2 ALIGN KEY STAKEHOLDERS EXECUTE ACROSS ORGANIZATION 1. UNDERSTAND Understand the need for change through continuous environmental scanning and organizational diagnosis. EXHIBIT 11.11 2. ENLIST Enlist the support of a core team of powerful stakeholders. Work with this team to develop a shared vision and strategy to roll out across the entire organization. ExperienceChange Model 3. ENVISAGE Build a vision of the desired state and a strategy for getting there. 4. MOTIVATE Create a sense of urgency. Help stakeholders understand the organizational and personal implications of the status quo. 5. COMMUNICATE Communicate the vision to affected stakeholders. Paint a picture of the future. 6. ACT Take steps to align the formal organization (systems, structures and processes) with the new vision and strategy. 7. CONSOLIDATE Through continuous monitoring and measurement, understand and make further improvements until the change becomes part of the organization's culture.
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