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1. After recognizing the importance and differences of industrial, reseller, government, and non-profit markets you are to describe in detail the distinguishing factors in the purchasing behavior of these markets. Which specific behaviors distinguishes them clearly from the ultimate consumer purchaser" Explain.

1. After recognizing the importance and differences of industrial, reseller, government, and non-profit markets you are to describe in detail the distinguishing factors in the purchasing behavior of these markets. Which specific behaviors distinguishes them clearly from the ultimate consumer purchaser" Explain.

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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1. After recognizing the importance and differences of industrial, reseller, government, and non-profit markets you are to describe in detail the distinguishing factors in the purchasing behavior of these markets. Which specific behaviors distinguishes them clearly from the ultimate consumer purchaser" Explain.
Transcribed Image Text:1. After recognizing the importance and differences of industrial, reseller, government, and non-profit markets you are to describe in detail the distinguishing factors in the purchasing behavior of these markets. Which specific behaviors distinguishes them clearly from the ultimate consumer purchaser" Explain.
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