Darlene-EPS150_L7_TargetMarketCharacteristicsWorksheet

please  answer me soon

This is short question and has 5 sub parts interrelated.   1. Suppose there are many jobs related to business field, but you have chosen Marketing Manager as your prospective job. Defend your decision by clearly outlining the factors you considered while comparing the jobs available in the field in terms of knowledge and skill requirements for success, salaries, benefits, future growth opportunities, and any other criteria you value with choosing your career path.   2. Summarize the main skills, knowledge areas, and expertise expected of someone in the position of Marketing Manager. You are expected to summarize at least 10 main requirements of the job related to skills, knowledge areas, and/or expertise. Make sure to reference weblinks for each source.   3. Consider you are applying for the job of Marketing Manager. Summarize the skillset, knowledge, and expertise you possess. Consider the requirements of this job when choosing which skills and knowledge areas to summarize below. For…

9-10. Mr. Kiko Dela Cruz is a small entrepreneur involved in the manufacture of desert coolers. Provide an outline of the marketing strategy for his firm

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In every stock market change, even a downturn, there is an opportunity to use the power of segmentation to make a company's product or service stand out.  If the company is focused on income level and lifestyles--what combination of segmentation approaches that were discussed n Chapter 6 are executed?     product segmentation and benefit segmentation     benefit segmentation and volume segmentation     volume segmentation and geographic segmentation     demographic segmentation and psychographic segmentation

How do entrepreneurs use the segment, target, and position (STP) process to increase the probability of success of their new venture?

plz make an assigment about walmart and choose: In light of the above important statements you are required to: 1. Select a company of your choice preferably a merchandizing company. 2. Give a brief explanation of the business and financial environment of the company selected. 3. Download the selected company’s Income statements and Balance sheet with a clear inclusion of Total Assets and Total liabilities. 4. Identify the Gross working capital and Net working capital of the selected company. 5. Prepare a capital budget of the company. It wants to invest to an extended project which required an investment of $1,000,000. The company is expecting a cash inflow for the next 6 years as $200,000, $300,000, $ 400,000 $ $450,000, $500,000 and $400, 000, respectively. If the company has a cost capital as 11%, determine the simple payback period, discounted payback period, Accounting rate of return, Net present value, Internal rate of return, and profitability Index 6. Conclusion 7. Reference…

4. Discuss the importance of a market pian and say how it would be effective in your start-up business.

Choose an e business that you might like to do in the future and make a SWOR analysis to help you decide if your business is feasible.

The picture is an illustration of targeting potential market and a potential market need. To identify your new potential markets, you consider every target demographic that you currently sell, as well as those which are not yet targeted. Consider yourself as an entrepreneur and ask the following questions. 1. What other products do my customers need now? 2. What related products will they need in the future? 3. Who else could make use of the products I am selling now? 4. What demographic information do I have with my current customers?

use format in the picture when answering...

Analyze the business model of“CARNIVAL ASSURE” using the VARSframework.

4. Given a historical context of marketing, assess the present role of marketing in the Financial Services organizations and predict how marketing might "look" in the future.5. Identify specific marketing strategies utilized and develop criteria by which to analyzethose strategies.

You are an entrepreneur who is designing a new line of boutique hotels located along California’s coastline. Each of the 100 guest rooms in each hotel will offer upscale decor, Wi-Fi, a mini bar stocked with high-end snacks, premium beers, and top-label liquors for a nightly rate of $315. The hotels will have a spa, an onsite restaurant, and a separate full-service bar that features local musicians. Describe in detail the demographics—age, gender, family life cycle, income and social class, ethnicity, and place of residence—of your target customer.

Being early to the market is a core collecting philosophy of Steve Aoki? True False Explain the Boom, Bust and Echo effect in the trading card market. Explain the similarities between sports trading card market and the art market.

In your role as the Strategic Marketing Director for your organization, or anorganization of your choice, you have been asked by the Board of Directors to developa Strategic Marketing plan and present it at the next board meeting. In order to producethe marketing plan, you will need to undertake a strategic marketing audit. Yourmarketing plan, which should cover the medium-term period (as relevant to yourorganization and sector) should be underpinned by the marketing audit. In preparationfor the meeting, you have been asked to carry out the following tasks:  Using a marketing planning framework of your choice, prepare a medium termstrategic marketing plan and present it to the board of directors by including thefollowing areas• Strategic intent (Vision/ Mission and Values)• Marketing objectives• Market segmentation - STP• Marketing Strategy - Ansoff’s Matrix, Generic strategies, branding strategy,competitive advantage• Tactics - 7 Ps, Organizational structure• Actions & Control -…

In your role as the Strategic Marketing Director for your organization, or anorganization of your choice, you have been asked by the Board of Directors to developa Strategic Marketing plan and present it at the next board meeting. In order to producethe marketing plan, you will need to undertake a strategic marketing audit. Yourmarketing plan, which should cover the medium-term period (as relevant to yourorganization and sector) should be underpinned by the marketing audit. In preparationfor the meeting, you have been asked to carry out the following tasks:  Prepare a marketing audit covering the following topics which should be presented tothe board of Directors. The strategic marketing audit must consider current and likelyfuture challenges for the chosen organization and include the flowing tools.• Macro environment Analysis - PESTEEL• Situational Analysis - SOWT/ TOWS matrix. Key issues, CSF’s• Micro environment analysis - Porters 5 forces, stakeholder analysis, competitoranalysis•…

In your role as the Strategic Marketing Director for your organization, or anorganization of your choice, you have been asked by the Board of Directors to developa Strategic Marketing plan and present it at the next board meeting. In order to producethe marketing plan, you will need to undertake a strategic marketing audit. Yourmarketing plan, which should cover the medium-term period (as relevant to yourorganization and sector) should be underpinned by the marketing audit. In preparationfor the meeting, you have been asked to carry out the following tasks:  Using a marketing planning framework of your choice, prepare a medium termstrategic marketing plan and present it to the board of directors by including thefollowing areas• Marketing Strategy - Ansoff’s Matrix, Generic strategies, branding strategy,competitive advantage• Tactics - 7 Ps, Organizational structure• Actions & Control - Balance score card, Budgets, Schedules

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principles of marketing

Critkal Thinking You work as a marketer for a largechain of upscale skin care boutiques that offer allnatural skin and beauty products. The price of youringredients has been rising steadily for over twoyears, cutting into your profits. To continue makingthe products, you must either increase your prices oruse less expensive ingredients. Your research tells youthat the market won't tolerate a price increase, soyou have decided 10 use the less expensive ingredients from new suppliers. What, if anything, do youtell your customers? What are some of the possibleramifications of this decision for your business, yourcustomers, and your suppliers?

Somet Health Insurance Company wants to sell a health insurance product for $700 permonth. There is no requirement for healthy people to have insurance coverage. Thecompany conducts a survey to see how different populations respond to the proposed cost.People with no illnesses and disabilities, generally the young and healthy, respond that theydo not spend $700 on healthcare in an entire year, and most feel they would not waste somuch money on premiums when the chance of needing surgery or expensive healthcaretreatments is so small. However, older, sicker people think that $700 per month is a greatdeal, as most of them spend far in excess of this amount on healthcare. It seems like agreat deal for them.    What will happen to the costs of the health insurance if only the older, sicker peopleenroll?

10- Taxes, unemployment, and inflation that affects retail business are _______________. a. Technology factors b. Environment factors c. Competitive factors d. Economic factors

Assume you are selling cars to a company for use asfleet of cars by the company’s sales force. Thesalespeople would like bigger, more comfortable cars,which would be more profitable for you. However, thecompany fleet buyer prefers smaller, more economicalcars. Who might be in the buying center for thispurchase? How could you meet the varying needs ofthese participants?

SMITHFIELD'S CUSTOM FURNITURE It is 1901. Alicia Smithfield, daughter of the founder of Smithfield Custom Furniture, just inherited the company. She is the only surviving heir to the furniture empire her father built. Headquartered in upstate New York, the company has grown significantly over the past 60 years. Began in a shed built next to his log cabin, Jonas Smithfield's quality furniture developed a huge following among New York City's wealthiest residents. After being educated in the best business schools in Europe and America, Alicia has run the business side-by-side with her father for the past 15 years. When there were many issues confronting the business, a tree being felled took an unexpected route and brought Jonas' life to a surprising end. The company had just moved to a facility large enough to house its workers: 10 carpenters; 5 furniture designers; 5 wood finishers (varnish and dye experts); 10 machine operators to assist with the various equipment needed to cut the…

SMITHFIELD'S CUSTOM FURNITURE It is 1901. Alicia Smithfield, daughter of the founder of Smithfield Custom Furniture, just inherited the company. She is the only surviving heir to the furniture empire her father built. Headquartered in upstate New York, the company has grown significantly over the past 60 years. Began in a shed built next to his log cabin, Jonas Smithfield's quality furniture developed a huge following among New York City's wealthiest residents. After being educated in the best business schools in Europe and America, Alicia has run the business side-by-side with her father for the past 15 years. When there were many issues confronting the business, a tree being felled took an unexpected route and brought Jonas' life to a surprising end. The company had just moved to a facility large enough to house its workers: 10 carpenters; 5 furniture designers; 5 wood finishers (varnish and dye experts); 10 machine operators to assist with the various equipment needed to cut the…

SMITHFIELD'S CUSTOM FURNITURE It is 1901. Alicia Smithfield, daughter of the founder of Smithfield Custom Furniture, just inherited the company. She is the only surviving heir to the furniture empire her father built. Headquartered in upstate New York, the company has grown significantly over the past 60 years. Began in a shed built next to his log cabin, Jonas Smithfield's quality furniture developed a huge following among New York City's wealthiest residents. After being educated in the best business schools in Europe and America, Alicia has run the business side-by-side with her father for the past 15 years. When there were many issues confronting the business, a tree being felled took an unexpected route and brought Jonas' life to a surprising end. The company had just moved to a facility large enough to house its workers: 10 carpenters; 5 furniture designers; 5 wood finishers (varnish and dye experts); 10 machine operators to assist with the various equipment needed to cut the…

SMITHFIELD'S CUSTOM FURNITURE It is 1901. Alicia Smithfield, daughter of the founder of Smithfield Custom Furniture, just inherited the company. She is the only surviving heir to the furniture empire her father built. Headquartered in upstate New York, the company has grown significantly over the past 60 years. Began in a shed built next to his log cabin, Jonas Smithfield's quality furniture developed a huge following among New York City's wealthiest residents. After being educated in the best business schools in Europe and America, Alicia has run the business side-by-side with her father for the past 15 years. When there were many issues confronting the business, a tree being felled took an unexpected route and brought Jonas' life to a surprising end. The company had just moved to a facility large enough to house its workers: 10 carpenters; 5 furniture designers; 5 wood finishers (varnish and dye experts); 10 machine operators to assist with the various equipment needed to cut the…