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UNIVERSITY CANADA WEST MGMT 660: Leadership and Decision Making DECISION MATRIX AND CARTER RACING Word Count: 1382 Academic Integrity Statement: I, Abdul khaliq Khan, hereby declare that this work is my own and is in accordance with the University Canada West Academic Integrity Policy. I have properly cited all sources used in this paper. E-Signature: Abdul khaliq Khan Date:10/23/2023 Instructor's Name: Course Number:MGMT 660 1
Section 1: Decision Matrix Job Offers: Offer A: Software Engineer at Company Google in San Francisco Offer B: Marketing Manager at Company Amazon in New York Offer C: Financial Analyst at Company Motorola solution in Chicago Decision Criteria and Weights: ( Pugh,1981) Offer A Offer B Offe r C Criteria Weight Rating Score Rating Score Rating Score 1.Salary 3 3 9 2 6 2 6 2.Location 2 2 4 3 6 1 2 3.Company Culture 3 3 9 2 6 1 3 4.Opportunities for Growth 2 3 6 3 6 2 4 5.Work-Life Balance 2 3 6 1 2 2 4 Total Score 34 26 19 Summary: Offer A, held by a Google Software Engineer, scored 34 points, the highest. The company excelled in pay, culture, and career advancement. 2
Offer B Amazon Marketing Manager scored 26 points. This applicant excelled at location and spotted firm growth opportunities. Offer C, a Motorola Solutions Financial Analyst candidate, scored 19 points, suggesting worse location and corporate culture evaluations. Based on the assessment, Offer A, for the Google Software Engineer position, is the best option due to its competitive salary, strong organizational culture, and many career advancement opportunities. Section 2: Carter Racing In the “Carter Racing” case study, car racing business owners John and Fred Carter must decide whether to enter an upcoming Pocono event (Brittain, 1986). Participation would give their firm media attention and a cash award if their team wins. These elements pose dangers to the team, their careers, and the firm, complicating the decision-making process. Engine issues have caused their team to fail several times this season, which is making the Carters nervous. Edwards, the engine mechanic, believes that engine failures are caused by the engine's construction and external conditions like weather and temperature. Burns, the chief mechanic, believes that engine failure is uncontrollable and that the team should hope for luck (Brittain , 2000). Sponsor backing and a prospective contract for the coming season that depends on the Carters' success are also key. The decision-maker is under pressure because the race will provide a lot of money to the team and help them grow, while canceling will cost them a lot of money. Burns says a failure (of which there is a 29% likelihood) will set the team behind and force them to start over ( Robbins , 2022). 2) Racing Decision Expected Values We must calculate the anticipated values for both choices, considering the potential outcomes and their probability, to decide whether to race ( Brittain, 1986). Calculating predicted values from the provided data: 3
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Race is alternative 1. Race Blown Engine don't finish probability = P(BE) = 0.10. Don't Finish for Other Reasons = P(OR) = 0.05 Top 5 finish probability = 0.10 The probability of finishing outside the top 5 is 0.75. Alternative 2: Don't Race Probability of Not Racing = 1 (No racing costs) Calculate the expected values (EV) for both alternatives: Racing EV (Alternative 1):Racing (Race) = P(BE) * (-$50,000) + P(OR) * (-$50,000) + P(Top 5) * $40,000 + P(Not Top 5) * $20,000 Alternative 2: EV for Not Racing Not Race EV = 1 * (-$15,000) Let's calculate these values: EV(Race) = -$5,000 - $2,500 + $4,000 + $15,000 = $11,500. 1 * (-$15,000) = EV(Not Race). Racing has an anticipated worth of $11,500, whereas not racing has a value of - $15,000. Decision: The predicted profit is positive ($11,500), therefore racing is better than not racing, which would cost $15,000. Possible outcomes Alternative 1: Race Alternative 2: Don’t race Probability Profit Probability Profit Don’t race Not applicable 1 -$15,000 Finish in top 5 0.10 $40,000 Not applicable 4
Finish outside of top 5 0.65 $ 20,000 Don’t finish due to blown engine 0.10 -$15,000 Don’t finish due to other reasons 0.15 - $ 50,000 3) Temperature Data The specified temperature is 40ºF (4ºC). Temperature affects engine performance, especially under race conditions, so this data is crucial. Engine failure may rise in cold weather. However, temperature alone should not determine racing. The expected values calculation above considers profit and probable outcomes. Temperature is one of several factors to consider. An engine may blow if the temperature is too low for the automobile and engine. The anticipated values computation should include this in the probability of a blown engine (P(BE)). Low temperature may increase the risk of a blown engine, making not racing more appealing. The three gasket failures at 53 0 degrees indicate that engine failure is possible even at temperatures somewhat below the acceptable threshold. This should inform the team's racing decision. The data also demonstrates that incorrect engine maintenance increases engine failure risk. In poorly held races, the three 53 0 -degree gasket failures happened. Proper maintenance may reduce engine failure even at temperatures below 65 0 degrees. Racing is complicated and depends on many things. The team must assess risks and benefits before deciding. The data implies that the team should be more cautious about racing below 65 0 degrees and maintain the engine before starting. Some extra thoughts on data: Temperature is strongly correlated with engine failure, although not perfectly. Three gasket failures at 53 0 degrees reveal other engine failure issues. Maintenance may decrease engine failure even at temperatures below 65 0 degrees, according to the study. This is crucial because it reduces engine failure risk even if the team races below 65 0 degrees. 5
There are many elements that affect the decision to race. The team must assess risks and benefits before deciding. The data implies that the team should be more cautious about racing below 65 0 degrees and maintain the engine before starting. You have a solid purpose for racing below 65 0 degrees. Success sometimes requires risk-taking. The Good stone sponsorship allowed the team to race. Your point is valid. Without racing, the team must consider financial costs. They cannot receive Good stone sponsorship if they do not run. This may hurt the team financially. The team must also weigh racing's benefits. They might win big if they run the race. This may reduce racing costs and improve the team's finances. Racing is complicated and depends on many things. The team must assess risks and benefits before deciding. However, the team must consider the financial consequences of not racing. 4) Carter Racing's decision maker may be influenced by many decision biases from Chapters 3 and 4 of the textbook: Overconfidence Bias: John and his team may be overconfident in their top-5 finish despite engine issues. This bias can cause increased risk-taking. Anchoring Bias: Good stone's $40,000 may sway the choice. Their desire to keep that money may make them race when it's not wise ( Cheikes ,2004). Sunk Cost Fallacy: $15,000 admission fee is sunk. Future predicted outcomes should guide the decision, but the desire to "get something back" from the sunk cost may affect it.(Bar-Eli,2007). Confirmation Bias: They may seek information or guidance that confirms their racing or non-racing beliefs. For instance, if they like racing, they may focus on supporting evidence. Recency Bias: Receiving $40,000 may lead them to assume similar success in the next race without considering the risks. These biases can impair judgment and cause poor choices. Decision-makers should be aware of these biases and make impartial conclusions ( Borgonovo ,2015). 6
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REFERENCES: 1. Brittain, J. & Sitkin, S. (1986). Carter racing. Case Study. 2. Borgonovo, E. and Marinacci, M. ( 2015 ). Decision analysis under ambiguity, European Journal Of Operational Research Volume: 244 Issue: 3 Pages: 823-836 DOI: 10.1016/j.ejor.2015.02.001 3. Bar-Eli, M., Azar, O.H., Ritov, I., Keidar-Levin, Y., and Schein, G. (2007). “Action bias among elite soccer goalkeepers: The case of penalty kicks.” Journal of Economic Psychology . 28(5), 606-621. DOI: 10.1016/j.joep.2006.12.001 4. Brittain, J. and Sitkin, S. (2000). Carter RacingLinks to an external site.. David Eccles School of Business University of Utah. 7
5. Cheikes, B. A., Brown, M. J., Lehner, P. E., & Adelman, L. (2004) Confirmation Bias in Complex Analyses. MITRE Center for Integrated Intelligence Systems. Bedford, MA. 6. Pugh, S. (1981). Concept Selection: A Method That Works. In: Hubka, V. (ed.), 'Review of Design Methodology. Proceedings International Conference on Engineering Design, March 1981, Rome,' Zürich: Heurista. p.497-506. 7. https://www.statology.org/expected-value-real-life-examples/ 8. Robbins, S. and Judge, T., (2022). Essentials of organizational behavior. (15th ed.). Pearson 8