It is not better to use free software and hardware services do not completely align with the
company's future goals. Huikkola et al. (2022) proposed several ideas for their smart solution
development business benchmark model that consisted of (1) development comprises integrated
and synchronized product, service, and software innovation processes, (2) synchronized
innovation process(es) that are tailored to that specific synchronized product, service, and
software management process(es), (3) structural and processed-based differences between the
effective co-alignment and the synchronized product, service, or software, (4) synchronized
routine(s) and practice(s) based on the process(es), (5) decreased in costs such as transactions
and mitigation through collaboration, (6) process(es) improvement such as improvement of
customer data per usage which potentially lead to time-to-market per product, and (7) overall
company improvement in innovation performance. But this cannot be the only variable that can
affect the product services the company offers, Pashutan et al. (2022) found that strategic
alignment and IT management had an effective and significant impact on organizational
performance resulting in companies continuously developing their strategies based on the
uncertainties of customer knowledge and data usage. Pashutan et al. were able to reach this
conclusion based the data collected and analyzed using a quantitative approach between 70 IT
managers and 70 CIOs and CEOs of small and medium-sized IT organizations (2022).
References
Huikkola, T., Kohtamäki, M., Rabetino, R., Makkonen, H., & Holtkamp, P. (2022). Overcoming
the challenges of smart solution development: Co-alignment of processes, routines, and practices
to manage product, service, and software integration.
Technovation
,
118
, 102382.
https://doi.org/10.1016/j.technovation.2021.102382
Pashutan, M., Abdolvand, N., & Harandi, S. R. (2022). The impact of IT resources and strategic
alignment on organizational performance: The moderating role of environmental
uncertainty.
Digital Business
,
2
(2), 100026. https://doi.org/10.1016/j.digbus.2022.100026
