Visual Tourism.edited
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1
Virtual Tourism Advances
Name:
Number:
Tutor:
November, 2023
2
1.
Working Title
Examining the Horizon: Significant Advances in Virtual Tourism for Upcoming Travel
Experiences
2.
Context of Research and Rationale
How people experience locations is changing due to the integration of cutting-edge
technologies in the ever-changing travel landscape. With the help of technological
advancements like augmented reality (AR), virtual reality (VR), and artificial intelligence
(AI), virtual tourism presents an exciting opportunity to transform the travel sector
(
Vinnakota et al., 2023). The
purpose of this proposal is to examine the significant
advancements in virtual tourism that have the potential to revolutionize how travelers
discover and interact with various locations.
The emergence of virtual reality (VR), augmented reality (AR), and three-dimensional (3D)
modeling offers people immersive and interactive experiences with locations they could
never see in person. This change is in line with the way that society is moving these days,
emphasizing technology-driven solutions and the growing need for experiences that are
accessible and personalized (
Vinnakota et al., 2023)
. Furthermore, the environmental impact
of traditional travel prompts questions about sustainability, supporting virtual tourism as a
greener option.
These technologies' swift advancement and assimilation pose significant inquiries regarding
their pragmatic implementations within the tourism industry. It is imperative that all parties
involved, including travel agents, tech developers, and policymakers, understand the
ramifications, difficulties, and opportunities brought about by these developments (
Eckhaus,
2017)
. Examining the subtleties of virtual tourism is essential as the tourism sector moves
3
through this transitional period to foresee and manage any potential socio-economic, cultural,
and environmental effects.
3.
Research Question, Aim, and Objectives
Research Question
: How can significant advancements in virtual tourism transform travel
experiences and influence the direction of the travel sector going forward?
Aim:
The purpose of this study is to thoroughly investigate the potential and effects of
significant advancements in virtual tourism on the travel sector, taking into account factors
related to accessibility, personalization, and realism.
Objectives:
Examine the state of virtual tourism technologies today, such as augmented reality,
virtual reality, 3D modeling, and artificial intelligence, and how they are used in the
travel industry.
Analyze how realistic virtual tourism experiences can be and how they stack up
against conventional travel options.
Examine how artificial intelligence (AI) facilitates customized virtual tour
experiences and the effects on user contentment.
Examine the advantages of virtual tourism in terms of accessibility for people with
physical, health, or location-related limitations.
Examine how virtual tourism can be environmentally sustainable compared to
traditional travel.
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4.
Preliminary Literature Review
The literature on virtual tourism is changing, which indicates how quickly technology
interacts with the travel sector. Studies have indicated a growing curiosity about how travel
experiences are affected by virtual reality (VR), augmented reality (AR), and artificial
intelligence (AI). Research conducted by
Tussyadiah et al. (2019)
highlights the immersive
quality of VR tours and their ability to create an engagement and sensation of presence
similar to that of in-person travel. This aligns with the larger conversation on experiential
tourism, which holds that destination competitiveness largely depends on the quality of the
visitor experience (
Tussyadiah et al., 2019).
According to
Guttentag (2010)
, augmented reality (AR) offers chances to improve
informational engagement during city exploration by expanding the tourist's reality by
superimposing digital information over the natural environment. Additionally, attention has
been drawn to AI-facilitated personalized tours. According to
Guttentag (2010),
artificial
intelligence can evaluate large datasets and customize virtual tours to each user's tastes,
resulting in memorable and fulfilling encounters.
The possible environmental advantages of virtual tourism are also covered in the literature.
According to
Baik (2021)
, virtual experiences can lessen travel-related carbon emissions,
supporting sustainable tourism practices. Nonetheless, questions have been raised about the
necessity of energy-intensive technologies and the effects of their production on the
environment (
Baik, 2021
).
5
5.
Research Methods
This research will adopt a mixed-methods approach to capture the multifaceted dimensions of
virtual tourism.
Quantitative Methods:
Surveys and questionnaires will be distributed to diverse potential
users to gauge their perceptions and preferences regarding virtual tourism (
Tran, 2023)
. Data
will be analyzed using statistical techniques to identify trends and correlations.
Qualitative Methods:
In-depth interviews with industry experts, technology developers, and
tourism stakeholders will provide nuanced insights into the challenges, opportunities, and
future trajectories of virtual tourism. Content analysis will extract themes and patterns (
Tran,
2023)
.
Comparative Analysis:
A comparative analysis will be conducted, comparing the
environmental impact of virtual tourism with traditional travel. This will involve a life cycle
assessment of both modes of travel, considering factors such as energy consumption,
emissions, and resource utilization (
Chen et al., 2023)
.
6.
Research Timetable
The study will be conducted over 12 months in several phases.
Months 1-2: Literature study:
Conduct a thorough study of pertinent literature to identify
current gaps in the field and provide guidance for the research framework.
Gathering of Data (Months 3-6):
To collect thorough data, use quantitative surveys,
qualitative interviews, and environmental impact assessments.
Data Interpretation (Months 7–9):
To arrive at insightful findings, analyze the data using
proper statistical and qualitative techniques.
6
Writing and Synthesis (Months 10–11):
Compose a logical story based on the results, then
write the research paper.
Month 12: Review and Finalisation
: Get input from experts and peers, make any required
changes, and polish the research work.
7.
Estimated Resource Requirements
Human Resources
: Respondents to surveys, interview subjects, and research assistants.
Technological Resources
: Software tools for data analysis, VR and AR equipment, and virtual
tour platforms are all available.
Financial Resources
: Money for questionnaires, interviews, and field trips to gather data.
Time
: Sufficient time for writing, data collecting, analysis, and literature evaluation.
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References
Baik, A., (2021). The use of interactive virtual BIM to boost virtual tourism in heritage sites,
historic Jeddah.
ISPRS International Journal of Geo-Information
,
10
(9), 577.
https://www.mdpi.com/2220-9964/10/9/577?
recipient=info.sigzine@gmail.com&subject=ISPRS%20Int.%20J.%20Geo-Inf
Chen, J., Wu, X. and Wai Lai, I.K., 2023. A Systematic Literature Review of Virtual
Technology in Hospitality and Tourism (2013–2022).
SAGE Open
,
13
(3),
p.21582440231193297.
https://journals.sagepub.com/doi/abs/10.1177/21582440231193297
Eckhaus, E., (2017). Towards tourism business change.
Revista de Management Comparat
Internațional
,
18
(3), pp.274-286.
https://www.ceeol.com/search/article-detail?
id=663212
Guttentag, D.A., 2010. Virtual reality: Applications and implications for tourism.
Tourism
Management
,
31
(5), pp.637-651.
https://www.sciencedirect.com/science/article/pii/S0261517709001332
Tran, T., (2023). THE IMPLEMENTATION OF VIRTUAL TOURISM: A BIBLIOMETRIC
AND VISUALIZATION ANALYSIS.
Journal of Event, Tourism and Hospitality
Studies
,
3
, pp.36–56.
https://e-journal.uum.edu.my/index.php/jeth/article/view/20010
Tussyadiah, I.P., Wang, D., Jung, T.H. and Tom Dieck, M.C., 2018. Virtual reality, presence,
and attitude change: Empirical evidence from tourism.
Tourism management
,
66
,
pp.140-154.
https://www.sciencedirect.com/science/article/pii/S0261517717302662
Vinnakota, S., Mohan, M.D., Boda, M.J., Askarzai, W., Devkota, M.P., Shetty, M.S.,
Wangmo, M.T. and Choden, M.T., 2023. Venturing into Virtuality: Exploring the
8
Evolution, Technological Underpinnings, and Forward Pathways of Virtual
Tourism.
Educational Research (IJMCER)
,
5
(6), pp.08-49.
https://www.ijmcer.com/wp-content/uploads/2023/11/IJMCER_B05608049.pdf