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Seneca College *

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Information Systems

Date

Jun 21, 2024

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Uploaded by CountTurkey2826

Problem statement Resolving privacy and security weaknesses, especially in data protection, authentication, and cryptography, is crucial for Zoom Video. In the next six months, prompt actions must be taken to advance protections, rebuild trust, and comply with regulations. Zoom may face a serious threat in the market position as well as future growth if the problems are not fully resolved as they can result in a damage to the brand, lack of users’ trust, and imposition of penalties by the authorities. .

Strenghts – Already having established brand recognition and wide adoption. – Agile development for fast bug fixes and updates. – The dedicated security team which deals with the weaknesses. – Establishing solid revenue grounds to invest in security improvements.

Weakness – Previous incidents of security breaches becoming a step behind user trust – Vulnerability to exploitation of the third party components some of them are not under your control. – The target audience may feel confused about the privacy and security issues that may occur due to lack of clear instructions. – There is no full control over users’ behaviors and security of the devices.

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Opportunities – Partner up with cybersecurity professionals to carry out a valid plan of actions. – Have advanced encryption and authentication methods being in place. – Use users feedback for experiencing in order to define the line of development of security features. – The need for expanded partnerships with regulatory authorities so as to keep compliance should be considered as well.

Threats – Considering that cybersecurity threats are continually emerging and becoming more complex. – Tight regulatory controls and possibility of fines for non-compliance – Competitive pressure from the rival video conferencing apps on the market as well. – An unhelpful media which sensationalizes worries about privacy and trust.

PESTLE

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POLITICAL – Privacy data and encryption standards set by the government. – Geopolitical tensions dictating cross-border data transfer regulations.

ECONOMICAL – Under such economic downturn, the investment to make security infrastructure is also affected. – The demand for the safe communication channels in the market is fueling the innovations.

SOCIAL – Boosting the awareness and involvement of users in data privacy issues – Shift to remote work will create more stress on necessity of video conferencing systems.

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TECHNOLOGICAL – The speed of the cyber threats development and their countermeasures is remarkable. – Emergence of new technologies for encryption and authentication.

ENVIRONMENTAL – Environmental elements have nothing to do with privacy and security issues here.

LEGAL – Legislation regulating data protection and privacy rights. – The liability implication for data breaches as well as the non-compliance with regulations are also a challenge.

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