SCS 100 7.1 final Project

docx

School

Southern New Hampshire University *

*We aren’t endorsed by this school

Course

100

Subject

Communications

Date

Feb 20, 2024

Type

docx

Pages

15

Uploaded by ProfBoulderMongoose30

Report
1. Determine how  individuals and groups are represented  in the advertisements. A. What audiences are the advertisements trying to reach? Dove advertisements aim to reach a diverse range of audiences, including men, women, and people of different ages, ethnicities, and body types. Their campaigns often focus on promoting body positivity and challenging beauty standards, encouraging individuals to embrace their unique beauty. By targeting a broad audience, Dove aims to inspire and empower individuals of all backgrounds to feel confident and comfortable in their own skin. Pantene advertisements in the social sciences try to reach a diverse audience. They aim to appeal to individuals who are interested in examining societal expectations of beauty and exploring the impact of gender norms. By highlighting these important social issues, Pantene seeks to engage viewers who are curious about the interaction of gender, beauty, and society. They provoke thought and encourage critical analysis within the realm of social sciences. I-Phone-15-I-Phone 15 Plus the I-phone 15 and I phone 15 plus advertisements aim to target wide range audiences. They cater to individuals interested in technology, consumer behavior, and the impact of smartphones on society. These ads may appeal to those who want to explore the relation between technology and human interaction or understand the role of smartphones in shaping modern lifestyles. By considering the societal implications of technology, these advertisements seek to engage viewers from a social science perspective. Gringos Restaurant, like many other restaurants, is likely trying to reach a broad audience that includes people studying social sciences. They may want to attract individuals interested in cultural studies, food anthropology, or exploring the intersection of food and society. By offering a unique dining experience or showcasing culinary traditions, Gringos might pique the interest of those with
a social science background who are curious about the cultural significance of food and its role in shaping communities. B. What unspoken or underlying messages do you think the ads might be sending? Pantene these ads might aim to challenge societal beauty standards and inspire confidence and self-expression. Dove advertisements frequently encourage body positivity, self-acceptance, and inclusivity. With technology as the centerpiece, these advertisements for the iPhone 15 and iPhone 15 Plus may promote feature innovation and the benefits of keeping connected. Without specific advertisements in mind, I would expect Gringos Restaurant's messages to focus around cultural exploration, unique eating experiences, and the enjoyment of other cuisines. The advertisements by Dove aim to promote inclusivity and positivity, so it's important to be cautious about identifying stereotypical group behavior. Instead, Dove focuses on representing a diverse range of individuals, highlighting their unique beauty and encouraging self-acceptance. They aim to challenge traditional beauty norms and embrace a more inclusive definition of beauty that celebrates people of all shapes, sizes, ages, and backgrounds. By doing so, Dove promotes a message of empowerment and body confidence for all individuals. In the iPhone 15 and iPhone 15 Plus advertisements, they often showcase different groups of people using their devices, but it's important to note that these ads tend to focus on the benefits and features of the iPhones rather than stereotyping specific group behaviors. The ads highlight how the iPhone enhances various aspects of everyday life, such as communication, productivity, creativity, and entertainment. The intent is to appeal to a diverse audience who can benefit from
the device's functionalities, regardless of their background or behavior. The emphasis is on the capabilities of the iPhone rather than reinforcing stereotypes. In Pantene's advertisements, they often challenge traditional gender norms by showcasing individuals who defy societal expectations. They celebrate people breaking free from stereotypes and embracing their authentic selves, regardless of their gender. By featuring diverse individuals with different hairstyles and expressions, Pantene promotes the idea that beauty and self- expression are not limited by gender or traditional expectations. Through their ads, Pantene encourages everyone to be confident and true to themselves. In Gringos advertisements usually focus on the experience of dining at their restaurant and celebrating different cuisines. They may showcase groups of people enjoying their meals, but it's important to note that the ads typically emphasize the joy of food and cultural exploration rather than promoting stereotypes about specific group behavior. Gringos aims to create a welcoming and diverse atmosphere where people can appreciate and savor the flavors of various cuisines. So it's more about appreciating good food and having a great time rather than reinforcing any stereotypes.  1. Identify  stereotyped group behavior  in the advertisements. A. What are the advertisements saying about the behavior of the groups represented in them? Gringos advertisements primarily focus on the experience of dining at their restaurant and celebrating different cuisines. They typically showcase groups of people enjoying their meals, but it's important to note that the ads usually emphasize the joy of food and cultural exploration rather than promoting stereotyped group behaviors. Gringos aims to create a welcoming and diverse atmosphere where people can appreciate and savor the flavors of various cuisines. So it's
Your preview ends here
Eager to read complete document? Join bartleby learn and gain access to the full version
  • Access to all documents
  • Unlimited textbook solutions
  • 24/7 expert homework help
more about appreciating good food and having a great time rather than reinforcing any stereotypes. When it comes to iPhone 15 and iPhone 15 plus advertisements, the underlying messages mostly focus on showcasing the benefits and features of the devices rather than promoting specific group behaviors or stereotypes. These ads aim to appeal to a wide audience by highlighting how the iPhones enhance various aspects of everyday life, such as communication, productivity, creativity, and entertainment. Apple assumes that individuals of different backgrounds and interests will be consuming their products. So, instead of sticking to stereotypes, the focus is on the functionality and versatility of the iPhones. In Pantene ads, they focus on embracing diverse beauty and challenging gender stereotypes. They showcase individuals breaking free from societal expectations and expressing their unique style and personality through their hair. Pantene assumes that its consumers will be a diverse group of people who want to celebrate their individuality and defy traditional norms. It's important to note that Pantene typically avoids promoting stereotyped behavior and instead encourages self-expression and confidence.  Dove advertisements convey a powerful message about body positivity, self-acceptance, and inclusivity. They aim to challenge traditional beauty standards and celebrate the diverse beauty of individuals. The ads encourage viewers to embrace their natural selves and recognize the beauty within them. Dove assumes that its audience, regardless of their background, can relate to feeling pressured by societal beauty norms and seeks to empower them to redefine beauty on their own terms. However, it's important to note that Dove's ads typically avoid promoting stereotyped behaviors and focus more on individual empowerment and self-acceptance. 
B. What underlying messages do the advertisements send about the group behaviors in them and the audiences they assume will be consuming the products? 1. Determine how  different cultures are represented  in the advertisements. A. How do the ads represent culture? Are any stereotypes being used? Ads have the power to represent cultures by showcasing elements such as traditional clothing, customs, and iconic landmarks, which can help create a sense of cultural identity. When it comes to Dove advertisements, they aim to celebrate the diverse beauty of individuals, but they typically avoid reinforcing stereotypes about specific cultural behaviors. Instead, Dove emphasizes inclusivity and self-acceptance, highlighting the beauty that exists within different cultures. The focus is on portraying a wide range of individuals from diverse backgrounds to reflect the diverse beauty found across cultures.  Ads can represent culture by incorporating elements such as traditional attire, customs, and cultural practices. However, it's important to analyze whether any stereotypes are being used. In iPhone 15 and iPhone 15 Plus advertisements, the focus is mostly on showcasing the features and functionalities of the devices, rather than emphasizing specific cultural representations or stereotypes. The ads aim to appeal to a wide audience by highlighting the benefits of the iPhones in various aspects of everyday life. So, while different cultures may be depicted in the ads, it's more about the universality of the product rather than reinforcing cultural stereotypes.  Ads represent culture by incorporating elements such as traditional attire, customs, and cultural practices. When it comes to Pantene advertisements, they aim to celebrate diverse beauty and challenge gender norms without relying on cultural stereotypes. The focus is on embracing self- expression and individuality, showcasing individuals from different cultural backgrounds.
Pantene highlights the beauty and uniqueness of people from various cultures without promoting stereotypes. It's all about inclusivity and breaking societal expectations. In Gringos advertisements, they represent different cultures by showcasing the experience of dining and celebrating diverse cuisines. The ads focus on the joy of food and cultural exploration rather than promoting stereotypes. Gringos aims to create a welcoming and diverse atmosphere where people can appreciate and savor the flavors of various cuisines. So it's more about enjoying good food and having a great time rather than reinforcing any stereotypes. B. What unspoken or underlying messages do you think the ads might be sending about culture? In the Gringos advertisement, different cultures are represented by showcasing a variety of cuisines and celebrating the richness and diversity of food. The unspoken message is that embracing and exploring different cultures through their culinary traditions is a positive and enriching experience. By highlighting the flavors and ingredients from various cultures, the ads promote appreciation and respect for cultural diversity. It encourages viewers to be open-minded and curious about different cuisines, fostering a sense of inclusivity and cultural celebration. The underlying message is that food can serve as a bridge that connects people from different backgrounds, fostering understanding and unity through the shared experience of enjoying a delicious meal.  The underlying message in Dove advertisements about culture is that beauty comes in all shapes, sizes, and ethnicities. Different cultures are represented in the ads by showcasing a diverse range of women with various skin tones, hair types, and body shapes. The ads aim to challenge traditional beauty norms and promote inclusivity and self-acceptance. By featuring women from different cultural backgrounds, Dove emphasizes the beauty and uniqueness of each individual,
Your preview ends here
Eager to read complete document? Join bartleby learn and gain access to the full version
  • Access to all documents
  • Unlimited textbook solutions
  • 24/7 expert homework help
encouraging viewers to embrace their own natural beauty and appreciate the diversity within our society.  In Pantene advertisements, the unspoken message about culture is that diverse beauty should be celebrated and that hair is a significant aspect of cultural identity. Different cultures are represented in the ads by showcasing individuals with various hairstyles, textures, and colors that reflect different cultural backgrounds. The underlying message is that all hair types and styles are beautiful and should be embraced. By featuring people from diverse cultural backgrounds, Pantene promotes inclusivity and challenges societal beauty standards that often favor one specific cultural aesthetic. The ads encourage viewers to appreciate and celebrate the beauty of cultural diversity in hair and overall self-expression.  In the iPhone 15 and iPhone 15 Plus advertisements, the unspoken message about culture could be that these phones are for everyone, regardless of their cultural background. Different cultures may be represented through diverse individuals, showcasing how people from various cultural backgrounds use and enjoy the iPhone. The advertisements might highlight the universal appeal and functionality of the iPhone, emphasizing the idea that technology transcends cultural boundaries and brings people together. While the specific representation of cultures in the ads may vary, the overarching message is likely to be inclusivity and the universality of the iPhone's appeal. 4. Discuss how  ethical issues in the social sciences  impact advertising. Look beyond the economic effects of advertisements and consider the following questions to help address this prompt:
A. Do the ads confirm biases? Do they rely on stereotypes? Do they support social change? Do they stay neutral on social or political movements? Should they get involved in social or political movements? B. Why might it be important for advertisers and companies in a diverse world to be as inclusive and unbiased as possible? I haven't seen the specific iPhone 15 or iPhone 15 Plus ads, so I can't comment on them directly. However, when it comes to advertisements, it's important to critically analyze the messages portrayed and consider if they confirm biases or rely on stereotypes. As for supporting social change or staying neutral on social or political movements, it would depend on the specific content of the ads. Ultimately, it's up to individuals to decide if they want brands to get involved in social or political movements. I haven't personally seen the Gringos Restaurant ads, so I can't speak specifically about them. However, when it comes to advertisements, it's important to critically analyze the messages portrayed and consider if they confirm biases or rely on stereotypes. As for supporting social change or staying neutral on social or political movements, it would depend on the specific content of the ads. Ultimately, it's up to individuals to decide if they want brands to get involved in social or political movements. Unlike advertisements for any other brand, those for Pantene may have varying effects on various individuals. While some would view Pantene advertisements as reinforcing preconceptions or validating biases, others might view them as promoting societal change. It's crucial to evaluate the messages presented in commercials and see how closely they correspond with our ideals. Depending on the particular campaign, Pantene may or may not maintain its
neutrality toward social or political groups. In the end, consumers have the final say over whether or not they want brands to participate in social or political activities. The impact of Dove advertisements varies depending on the individual. While some may view Dove advertisements as helping social progress, others may argue that they reinforce prejudices or rely on preconceptions. Dove takes a position on a number of social issues as a brand, however they might not be active in all political or social movements. Whether or whether people want brands to take a position or remain neutral is a personal choice. Being as inclusive and impartial as possible is crucial for businesses and advertising in today's varied society, as it upholds the principles of equality and respect for all people. Broader audiences can be reached and people feel represented and included when advertisements are inclusive. Companies may encourage a more optimistic and inclusive society by eschewing prejudices and preconceptions. Consumer loyalty and trust can also be increased by being impartial and inclusive. Businesses need to understand how much influence they have over how people see them and how to support inclusion and diversity. 5. Propose a  finalized social science research question  based on your analysis of the advertisements you chose. A. Think beyond the minor details from your analysis and consider what the ads say about individuals, groups, institutions, or society. B. What is the meaning or significance of the ads? For example, you might be interested in ethical issues related to advertising. You might want to explore how current events influence the content of ads. Or maybe you would like to ask how common themes in ads could impact an audience’s self-concept.
Your preview ends here
Eager to read complete document? Join bartleby learn and gain access to the full version
  • Access to all documents
  • Unlimited textbook solutions
  • 24/7 expert homework help
When we look at brands like Dove, Pantene, Gringos, iPhone 15, and iPhone 15 Plus, we can see that they all have the potential to say something about individuals, groups, institutions, and society. These brands, through their advertisements and products, can influence how people perceive themselves, others, and the world around them. They can shape societal norms, reinforce stereotypes, or challenge existing beliefs. For example, Dove's "Real Beauty" campaign aimed to challenge traditional beauty standards and promote body positivity. Pantene's advertisements may reflect societal expectations of beauty and gender norms. Gringos Restaurant ads could portray cultural representations or stereotypes. IPhone 15 and iPhone 15 Plus ads might showcase technological advancements and how they impact our daily lives. Ultimately, these brands have the power to shape narratives and influence how we see ourselves and the world.  How do Pantene advertisements contribute to the construction and perpetuation of beauty ideals and gender norms in contemporary society?" 6. Discuss how you used a  social science perspective to develop your research question. A. Explain how you used social science concepts, perspectives, or approaches to write your research question. A search into how Pantene's commercials influence people's conceptions of beauty and uphold gender norms would be made possible by this study question. We can learn more about the larger social and cultural influences on gender norms and beauty standards by analyzing the effects of these ads. Let's begin by examining Dove, Pantene, Gringos, the iPhone 15, and the iPhone 15 plus from various perspectives. It must be important to take advertising-related ethics into account. We may look at the ways these companies reflect gender representation, diversity, and
body image in their advertisements. We may also examine the ways in which societal shifts and current events influence the substance of their ads. It would be intriguing to look at the ways that recurring themes in these advertisements, like beauty standards or technical breakthroughs, affect the audience's perceptions and self-concept. By exploring these facets, we can better comprehend the cultural and societal ramifications of these corporations and their advertising methods. I used social science theories, viewpoints, and methods to write the study. In line with sociology, I examined how gender roles and cultural standards of beauty were mirrored in Pantene's advertising. I employed a sociological lens to analyze the wording and content of the ads in order to comprehend how these representations of beauty aid in the creation and upholding of gender norms and beauty standards in society. I was able to investigate the broader social and cultural implications of gender roles and beauty standards by using this method. My objective was to offer a more profound comprehension of the effects of advertising on people and society by integrating social science ideas and viewpoints. 7. Explain  one major development in the social sciences  that may have influenced your research question. A. The major development could include an important event, a discovery, the rejection of an old theory, acceptance of a new theory, or a change in culture that affected the field. B. How might these changes in thinking and research have affected the conclusions drawn about your advertisements and the questions asked about them? These changes in thinking and research have influenced the conclusions drawn about Pantene, Dove, Gringos, iPhone 15, and iPhone 15 Plus advertisements, as well as the questions asked about them. By adopting a more inclusive and nuanced perspective, we can now analyze these
advertisements beyond surface-level observations. We can explore how they contribute to societal beauty standards and gender norms, while also considering the potential impact on individuals' self-concept and perceptions. This shift in thinking allows us to critically examine the messages conveyed by these advertisements and consider the broader social and cultural implications. It encourages us to question and reframe the traditional narratives surrounding beauty, gender, and consumerism. 8 . Describe how  your assumptions, beliefs, and/or values  influenced the way you analyzed your advertisements. A. Consider how your perceptions of the social world may have influenced the way you viewed your advertisements. Did it/they cause you to make assumptions about the people in the ads? Did you focus on certain advertisements, or parts of advertisements as a result? How might someone with a different set of beliefs view your advertisements? I firmly believe that our perceptions influence how we interpret commercials. It's natural for us to draw conclusions from what we observe. The same advertisements can be interpreted differently by people with different ideas. 9. Discuss how  social science perspectives or approaches could be used to process information. A. Focus on the social science perspectives or approaches you feel would be the most beneficial for analyzing the information you are presented with every day. B. For example, would analyzing ads on social media from the political science perspective help you better understand a company’s political stance on issues? What perspective would help
Your preview ends here
Eager to read complete document? Join bartleby learn and gain access to the full version
  • Access to all documents
  • Unlimited textbook solutions
  • 24/7 expert homework help
you determine if there was a possible link between the length of a commercial and its intended audience? Would examining an ad targeted at caregivers from a sociological perspective help you understand the meaning of family in various cultures? In my opinion, a sociological viewpoint would be quite helpful when examining the information that we come across every day. We can learn more about what is really impacting the information that is presented to us by looking at the social structures, institutions, and interactions that shape our lives. Furthermore, a psychological approach can assist us in investigating the cognitive mechanisms and individual variations that impact how we understand information. These social science methods can offer insightful understandings of the complicated nature of the data we come with on a daily basis. In my opinion, a sociological viewpoint would be quite helpful when examining the information we come across daily. We can learn more about what is really impacting the information that is presented to us by looking at the social structures, institutions, and interactions that shape our lives. Furthermore, a psychological approach can assist us in investigating the cognitive mechanisms and individual variations that impact how we understand information. These social science methods can offer insightful understandings of the complicated nature of the data we come with on a daily basis. 10. Explain how looking at the world from s ocial science perspectives may impact your personal life . A. How might using social science skills help you process and understand the information you use in your life? Understanding how society works and how people interact comes from studying social sciences. It enables us to make better decisions and comprehend the implications of current events on individuals and society. For example, having a basic understanding of the social sciences can help us understand and respond to
protests against racial injustice. As a result, it is unquestionably beneficial in processing and comprehending information in our daily lives. 11. A. Explain how examining issues from social science perspectives may  affect your Think about challenges or opportunities in your community. How might applying social science perspectives to those issues benefit your community? Explain how examining issues from social science perspectives may affect your community relationships. There are several advantages to applying social science perspectives to opportunities and problems in our community. Identifying workable solutions aids in the analysis and comprehension of these problems' underlying causes. The social, economic, and cultural elements that contribute to these difficulties can be gained by studying the social sciences. We can create policies that are more inclusive, advance social justice, and encourage constructive change with the help of this information. As a result, everyone lives in a more just and peaceful community. It allows us to confront problems like poverty, discrimination, and inequality. 12 Discuss how being more informed about the social sciences may help  you understand global contemporary issues. A. Consider how understanding the ways social scientists examine human behaviors could influence the way you approach global challenges and questions. Understanding how social scientists investigate human behavior can have a significant impact on how we approach global challenges and questions. It allows us to gain insights into the complexities of societies, cultures, and individuals, allowing us to make more informed decisions
and take more effective action. We can better understand the underlying causes of global issues and work to effect positive change by studying the social sciences. It's like having a superpower to help you navigate the world. Apple's iPhone 15 Event: New Phones, New Watches, and USB-C nytimes.com https://www.nytimes.com › wirecutter › blog › apple-eve... Dove Drops an Ad Accused of Racism The New York Times Pantene Philippines 'Labels against Women' Case Study Analysing Campaign: 'Labels Against Women' by Pantene. Gringo's Mexican Kitchen: Your Hometown Tex-Mex Gringos Tex-Mex
Your preview ends here
Eager to read complete document? Join bartleby learn and gain access to the full version
  • Access to all documents
  • Unlimited textbook solutions
  • 24/7 expert homework help