Bundle: Essentials of Business Communication, 11th + MindTap Business Communication, 1 term (6 months) Printed Access Card
Bundle: Essentials of Business Communication, 11th + MindTap Business Communication, 1 term (6 months) Printed Access Card
11th Edition
ISBN: 9781337736312
Author: Mary Ellen Guffey, Dana Loewy
Publisher: Cengage Learning
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Chapter 8, Problem 8.17AAC
Summary Introduction

To determine:

The persuasive technique employed by the tweets:

Introduction:

Persuasive messages are used while communicating in business, and is a time -tested AIDA sales technique. This can be seen even in the Twitter messages. Since there is a limit of 140 characters in a tweet , all the four part cannot be accommodated in a single tweet. Here, an effort has been made to study the persuasive techniques used in the tweets given below.

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