Practical Management Science
5th Edition
ISBN: 9781305734845
Author: WINSTON
Publisher: Cengage
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Chapter 7, Problem 47P
Another way to derive a demand function is to break the market into segments and identify a low price, a medium price, and a high price. For each of these prices and market segments, we ask company experts to estimate product demand. Then we use Excel’s trend curve fitting capabilities to fit a quadratic function that represents that segment’s demand function. Finally, we add the segment demand curves to derive an aggregate demand curve. Try this procedure for pricing a candy bar. Assume the candy bar costs $0.55 to produce. The company plans to charge between $1.10 and $1.50 for this candy bar. Its marketing department estimates the demands shown in the file P07_47.xlsx (in thousands) in the three regions of the country where the candy bar will be sold. What is the profit-maximizing price, assuming that the same price will be charged in all three regions?
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IM.54 A growing online retailer sells thousands of items yet has has one specialty product category with just 30 items. They want to classify these thirty items according to the annual dollar volume (revenue) generated by each item. The table below lists each item number, Annual Sales (in units), and Price per unit:
Item #
Annual Sales
Price
1
221
$25.85
2
446
$14.15
3
8,940
$168.19
4
2,965
$15.99
5
1,322
$29.37
6
2,575
$12.77
7
767
$28.43
8
5,803
$163.01
9
2,673
$20.51
10
642
$14.71
11
4,168
$54.53
12
1,881
$22.55
13
2,417
$29.63
14
5,207
$36.41
15
1,381
$20.55
16
9,635
$173.69
17
17,406
$27.07
18
1,573
$25.99
19
6,471
$64.99
20
6,047
$29.83
21
433
$20.89
22
2,279
$53.59
23
15,532
$106.91
24
1,585
$4.09
25
5,376
$65.23
26
2,965
$37.93
27
2,048
$28.51
28
1,174
$22.99
29
381
$5.57
30
2,930
$3.43
Which item in the table above has the highest annual dollar volume? In the answer field below, write the ITEM # that…
IM.84 An outdoor equipment manufacturer sells a rugged water bottle to complement its product line. They sell this item to a variety of sporting goods stores and other retailers. The manufacturer offers quantity discounts per the following discount schedule:
Option Plan
Quantity
Price
A
1 - 2,199
$5.00
B
2,200 - 3,699
$4.55
C
3,700+
$3.90
A large big-box retailer expects to sell 9,200 units this year. This retailer estimates that it incurs an internal administrative cost of $235 each time it places an order with the manufacturer. Holding cost for the retailer is $60 per case per year. (There are 52 units or water bottles per case.)Based on this information, and not taking into account any quantity discount offers, what is the calculated EOQ (in units)? (Display your answer to the nearest whole number.)
Based on this information, sort each quantity discount plan from left to right by dragging the MOST preferred option plan to the left, and the LEAST preferred option…
Please provide detailed solutions to the following problems/exercises (4 problems/exercises x 9 points each):
1) View the video ON Unveils ‘Lightspray’ Technology (4.55 mins, Ctrl+Click in the link), and The Secret of Lightspray (8.27 mins, Ctrl+Click in the link), answer the following questions: https://www.youtube.com/watch?v=wjmeaC-wlZs
a) What is new about the design of ON’s shoes?
b) How will ON’s new manufacturing technique affect location planning for footwear firms?
c) How does ON focus on it sustainability strategy?
Note: As a rough guideline, please try to keep the written submission to one or two paragraphs for each of the questions.
2) Unimed Hospital currently processes patient admissions through three admitting clerks who are set up to work in series, with respective reliabilities of 0.96, 0.95, and 0.90 (see figure below).
a) Find the reliability of the current admission process.
Due to rising patient complaints, the hospital administrator, Chimeg…
Chapter 7 Solutions
Practical Management Science
Ch. 7.3 - Prob. 1PCh. 7.3 - Prob. 2PCh. 7.3 - Pricing Decisions at Madison The Madison Company...Ch. 7.3 - Prob. 4PCh. 7.3 - Prob. 5PCh. 7.3 - Prob. 6PCh. 7.3 - Prob. 7PCh. 7.3 - Prob. 8PCh. 7.3 - Prob. 9PCh. 7.3 - Prob. 10P
Ch. 7.3 - Prob. 11PCh. 7.3 - Prob. 12PCh. 7.3 - Prob. 13PCh. 7.3 - PRICING SUITS AT SULLIVANS Sullivans is a retailer...Ch. 7.3 - Prob. 15PCh. 7.4 - Prob. 16PCh. 7.4 - Prob. 17PCh. 7.4 - Prob. 18PCh. 7.4 - Prob. 19PCh. 7.4 - Prob. 20PCh. 7.4 - Prob. 21PCh. 7.4 - Prob. 22PCh. 7.4 - Prob. 23PCh. 7.5 - Prob. 24PCh. 7.5 - Prob. 25PCh. 7.5 - Prob. 26PCh. 7.5 - Prob. 27PCh. 7.6 - Prob. 28PCh. 7.6 - Prob. 29PCh. 7.6 - Prob. 30PCh. 7.6 - Prob. 31PCh. 7.6 - The method for rating teams in Example 7.8 is...Ch. 7.7 - Prob. 35PCh. 7.7 - Prob. 36PCh. 7.7 - Prob. 37PCh. 7.7 - The stocks in Example 7.9 are all positively...Ch. 7.7 - Prob. 39PCh. 7.7 - Prob. 40PCh. 7.7 - Prob. 41PCh. 7.7 - Prob. 42PCh. 7.8 - Given the data in the file Stock Beta.xlsx,...Ch. 7.8 - Prob. 44PCh. 7 - Prob. 45PCh. 7 - Prob. 46PCh. 7 - Another way to derive a demand function is to...Ch. 7 - Prob. 48PCh. 7 - If a monopolist produces q units, she can charge...Ch. 7 - Prob. 50PCh. 7 - Prob. 51PCh. 7 - Prob. 52PCh. 7 - Prob. 53PCh. 7 - Prob. 54PCh. 7 - Prob. 55PCh. 7 - Prob. 56PCh. 7 - A beer company has divided Bloomington into two...Ch. 7 - Prob. 58PCh. 7 - Prob. 59PCh. 7 - Prob. 60PCh. 7 - Prob. 61PCh. 7 - Prob. 62PCh. 7 - Prob. 63PCh. 7 - Prob. 64PCh. 7 - Prob. 65PCh. 7 - Prob. 66PCh. 7 - Prob. 67PCh. 7 - Prob. 68PCh. 7 - Prob. 69PCh. 7 - Prob. 70PCh. 7 - Based on Grossman and Hart (1983). A salesperson...Ch. 7 - Prob. 73PCh. 7 - Prob. 74PCh. 7 - Prob. 75PCh. 7 - Prob. 76PCh. 7 - Prob. 77PCh. 7 - Prob. 78PCh. 7 - Prob. 79PCh. 7 - Prob. 80PCh. 7 - Prob. 81PCh. 7 - Prob. 82PCh. 7 - Prob. 83PCh. 7 - Prob. 84PCh. 7 - Prob. 85PCh. 7 - Prob. 86PCh. 7 - Prob. 1.1CCh. 7 - Prob. 1.2CCh. 7 - Prob. 1.3CCh. 7 - Prob. 1.4C
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