Essentials of MIS (13th Edition)
Essentials of MIS (13th Edition)
13th Edition
ISBN: 9780134802756
Author: Kenneth C. Laudon, Jane Laudon
Publisher: PEARSON
Question
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Chapter 7, Problem 1IQ
Program Plan Intro

Digital marketing:

Digital marketing is the marketing of services or products using digital technologies. It main source is an Internet but also it was promoting in the display advertising, mobile phones and other digital medium. Basically, it is used for brand promotion and for band awareness.

Expert Solution & Answer
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Explanation of Solution

Reasons for taking a digital marketing course:

Yes”, I have took a digital marketing course because,

  • The digital marketing course is especially designed to educate the person about complete digital marketing.
  • There is huge and still growing demands for digital marketers, so I choose digital marketing course.
  • I want to invest my career based on this course on a long term basic.
  • For increasing job opportunities
  • If I want to start a new business based on the digital marketing, this course will be more helpful for this business.

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