Compute the gross profit of Company.

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Mary Willis is the advertising manager for Bargain Shoe Store. She is currently working on a major promotional campaign. Her ideas include the installation of a new lighting system and increased display space that will add $19,000 in fixed costs to the $128,000 currently spent. In addition, Mary is proposing that a 5% price decrease ($20 to $19) will produce a 20% increase in sales volume (20,000 to 24,000). Variable costs will remain at $12 per pair of shoes. Management is impressed with Mary's ideas but concerned about the effects that these changes will have on the break-even point and the margin of safety. Compute the current break-even point in sales units, and compare it to the break-even point in sales units if Mary's ideas are implemented. (Round answers to O decimal places, e.g. 5,275.) Current break-even point New break-even point pairs of shoes pairs of shoes

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Chapter 6, Problem 1PEB

To determine

Compute the gross profit of Company.

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Mary Willis is the advertising manager for Bargain Shoe Store. She is currently working on a major promotional campaign. Her ideas include the installation of a new lighting system and increased display space that will add $19,000 in fixed costs to the $128,000 currently spent. In addition, Mary is proposing that a 5% price decrease ($20 to $19) will produce a 20% increase in sales volume (20,000 to 24,000). Variable costs will remain at $12 per pair of shoes. Management is impressed with Mary's ideas but concerned about the effects that these changes will have on the break-even point and the margin of safety. Compute the current break-even point in sales units, and compare it to the break-even point in sales units if Mary's ideas are implemented. (Round answers to O decimal places, e.g. 5,275.) Current break-even point New break-even point pairs of shoes pairs of shoes

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