Marketing
7th Edition
ISBN: 9781260428292
Author: Grewal, Dhruv
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 4.4, Problem 2PC
Summary Introduction
To determine: Conscious marketing firms examples which considers the needs of each of its stakeholders.
Introduction: Conscious marketer is the marketer who uses the holistic and ethical approach for marketing. The marketer is aware of all the new changes in the market and applies all kinds of strategies in the market.
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