Strategic Management
Strategic Management
4th Edition
ISBN: 9781259927621
Author: Frank T. Rothaermel The Nancy and Russell McDonough Chair; Professor of Strategy and Sloan Industry Studies Fellow
Publisher: McGraw-Hill Education
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Chapter 4, Problem 4MS
Summary Introduction

To explain: How to persuade the employer of Person X that he could be a vital source of competitive advantage.

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See if you can identify the value chain relationships that make the businesses of the following companies related in competitively relevant ways. In particular, you should consider whether there are cross-business opportunities for (a) transferring competitively valuable resources, expertise, technological know-how, and other capabilities, (b) cost sharing where value chain activities can be combined, and/or (c) leveraging use of a well-respected brand name. LO8-1, LO8-2, LO8-3, LO8-4 Bloomin’ Brands Outback Steakhouse Carrabba’s Italian Grill Bonefish Grill (market-fresh fine seafood) Fleming’s Prime Steakhouse & Wine Bar L’Oréal Maybelline, Lancôme, Helena Rubinstein, Kiehl’s, Garner, and Shu Uemura cosmetics L’Oréal and Soft Sheen/Carson hair care products Redken, Matrix, L’Oréal Professional, and Kerastase Paris professional hair care and skin care products Ralph Lauren and Giorgio Armani fragrances Biotherm skin care products La Roche–Posay and Vichy Laboratories…
What is more important for a firm–profit maximization or value maximization? What issues or conflict of interest can come up between owners and managers and how can they be solved?
The resourced-based view of the firm identifies four criteria that managers can use to evaluate whether particular resources and capabilities are core competencies and can, therefore, provide a basis for sustainable competitive advantage. Are these measures independent or interdependent? Explain. If some of the measure are interdependent, what implications does that fact have for managers wanting to create and sustain a competitive advantage?
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