Business Essentials (11th Edition)
Business Essentials (11th Edition)
11th Edition
ISBN: 9780134129969
Author: Ronald J. Ebert, Ricky W. Griffin
Publisher: PEARSON
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Chapter 4, Problem 4.21C
Summary Introduction

Case summary:

Country U restored diplomatic relations with Country C after 54 years of hostility. This created numerous business opportunities for Country U. In the past, travelling Country C is limited for certain humanitarian or education efforts. However, now they can travel to Country C. The case further deals with the advantages and disadvantages of restoring the relationship between Country U and Country C.

To determine: How opening Country C to international travel would affect the travel industry in Country U and other countries.

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