Business In Action
Business In Action
9th Edition
ISBN: 9780135175477
Author: Courtland L. Bovee, John V. Thill
Publisher: PEARSON
Question
Book Icon
Chapter 4, Problem 2CTQ
Summary Introduction

Case Summary: Company UL, founded by person WL was a global entity and with the excellence administration of his successors, the company grew to be one of the globally dominating with one third of the population using their product in a day.

Company UL follows a Sustainability Living Plan based on the three principle which are follows them. One is to improve the health and well-being of the people and second is cutting their environmental footprints in half and last is to improve the life of their stakeholders either directly or indirectly. The company works towards achieving many goals relating to sustainability. Some of them are reducing deforestation, helping farming, assisting better sanitation to people, increasing job opportunities for women and improve its operation in a sustainable way.

Apart from the pressure of producing better results for every quarter, the company is well focused on its mission of creating a sustainable living. With an eye on its goal, the company also march towards improving its shareholders and stakeholder value. Being one of the highest spenders on advertisements globally, the company is aimed to create a clean digital supply and challenges company like company G, Company F to remove unidentified parties in the internet.

There two main challenges that are in front of the company. First is that the company has thin profit margin in terms of its consumer goods and Second is that the company is under high pressure to meet its quarter targets and retain its shareholders. With the existing challenge, the company is still focused on created a sustainable living plan and at present the company successfully operates in 34 countries around the world.

To determine: How Company UL will be benefitted by helping farmers in developing countries?

Blurred answer
Students have asked these similar questions
Help with question?
What are some good examples of bullet points on a resume for a Christian Elementary School?
What is an example of a cover letter for a Christian School Long-Term Substitute Teaching position?
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Practical Management Science
Operations Management
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:Cengage,
Text book image
Operations Management
Operations Management
ISBN:9781259667473
Author:William J Stevenson
Publisher:McGraw-Hill Education
Text book image
Operations and Supply Chain Management (Mcgraw-hi...
Operations Management
ISBN:9781259666100
Author:F. Robert Jacobs, Richard B Chase
Publisher:McGraw-Hill Education
Text book image
Business in Action
Operations Management
ISBN:9780135198100
Author:BOVEE
Publisher:PEARSON CO
Text book image
Purchasing and Supply Chain Management
Operations Management
ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Cengage Learning
Text book image
Production and Operations Analysis, Seventh Editi...
Operations Management
ISBN:9781478623069
Author:Steven Nahmias, Tava Lennon Olsen
Publisher:Waveland Press, Inc.