EP MARKETING:REAL PEOPLE...MYMKTG.ACC.
10th Edition
ISBN: 9780135209912
Author: Solomon
Publisher: PEARSON CO
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Chapter 3, Problem 8QA
Summary Introduction
To determine: The three internal environment elements of organization and SWOT analysis with relation of company’s internal and external environment.
Introduction: Business growth strategies are the plans to expand the company and increase its profit. There are various strategies that marketer adopt such as market penetration, market development, product development, and diversification.
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Explain with examples the need and significance of marketing activities for any new business.
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