Chapter 24, Problem 4BCP

Summary Introduction

Case s ummary : The person B and person R filed a case against the company P, a cigarette manufacturer on the ground of deceptive advertisement. B and R claimed that “light cigarettes” were advertised as a safer option than regular cigarettes, but both have the same health effects. They argued that the company P hided the actual nature of light cigarettes. P also appealed that light cigarettes was authorized by the government.

To find: The validity of the claim made by B and R.