STRATEGIC MGMT LL CASEBOOK W/CONNECT
4th Edition
ISBN: 9781307485110
Author: Rothaermel
Publisher: MCG/CREATE
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Chapter 2.4, Problem 3CC
Summary Introduction
Case summary:
The case deals with the role of Person SS at Company F. Company M was the dominant player. Even after four years of trying, Company F was in second place and they could not able to compete with Company M. At that time, Person Z, who is the founder of Company F, hired Person SS from Company G as Chief Operating Officer (COO). She brought business skills to the operations of Company F in which Person Z is lagging. Peon Z is a computer hacker, who brings in the users and Person SS is a renowned for her public policy, sales, and business development, who brings in the money.
To determine: The main issues discussed by Person SS in TED talks
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