RESEARCH METHODS F/ BEHAV.(LL)-W/MINTAP
RESEARCH METHODS F/ BEHAV.(LL)-W/MINTAP
6th Edition
ISBN: 9781337755016
Author: GRAVETTER
Publisher: CENGAGE L
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Chapter 2.2, Problem 3LO

Define primary and secondary sources, identity examples of each, and explain the role that each plays in a literature search.

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Give two examples ofdata collecting from day -to -day life.
A researcher is interested in the affects that a person’s avatar (i.e. visual representation of oneself) has on the number of profile views on Facebook.com.  The average number of individual personal profile views is known to be 230 views per day (excluding bands, artists, etc.).  The researcher creates 36 fictitious profiles that contain roughly the same information but the picture (avatar) is an animated .gif of a smiling face (36 faces randomly selected from a compilation of faces judged to be of average attractiveness).  The results showed that of the 36 profiles the average number of views was 250 with a standard deviation of 60.  Test the hypothesis that the average number of views for a smiling face gif is significantly different than the usual number of personal profile views.
I. Write P if it is a primary source and S if it is a secondary source. A written commentary from other researchers * Data and information downloaded from the internet * Information from the birth certificate *
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