Marketing
Marketing
7th Edition
ISBN: 9781260428292
Author: Grewal, Dhruv
Publisher: MCGRAW-HILL HIGHER EDUCATION
Question
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Chapter 20, Problem 1MA
Summary Introduction

To discuss: Whether the perception of Person X changed regarding the career in sales

Expert Solution & Answer
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Explanation of Solution

According to Person X, perception of career in sales is changed a lot. Now he is thinking that selling profession plays an important role in defending competitiveness and success in the difficult and fast changing economy. Since reading this chapter Person X has a view point that, sales is not a well reputed profession but now he realized the value of sales profession.

According to Person X’s  recent view point regarding a careers in sales is like that ,sales is a career with good payment ,target oriented,  traveling ,good communication skill.

The sales person should possess with good behavior and appearance.

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